Master in Business in Asia

EENI - Business School.

Master in Business in Asia (e-learning, 120 ECTS/60 AC)

The Master in Business in Asia (120 ECTS, English, distance learning) is designed to offer a global and practical vision on Asian markets (China, India, Singapore, Japan, Indonesia, Iran, Pakistan, Thailand, the Philippines, Vietnam): how to do business in the Asian countries, flows of foreign direct investment (FDI), exports and imports, Free Trade Agreements (ASEAN, Bay of Bengal Initiative, South Asian Association for Regional Cooperation, South Asian Free Trade Area) as well as the Asian economy, the process of economic integration in Asia and its major organisations.

Furthermore, on the Master in Business in Asia are analysed the Asian major religions (Hinduism, Buddhism, Taoism, Confucianism) and its influence on business and the Asian economic areas.

Modules of the Master in Business in Asia.

Master Business Asia

The Master in Business in Asia consists of seven modules:

  1. Asian economy, economic integration and organisations (6 ECTS)
    1. Asian economic areas
  2. Business in the countries of the Association of South-East Asian Nations (ASEAN): Indonesia, Malaysia, Singapore, Thailand, Vietnam… (28 ECTS)
    1. Buddhism and business
  3. Business in China and Hong Kong (22 ECTS)
    1. Taoism and Confucianism
  4. Business in India and countries of influence of Hindu civilisation (25 ECTS)
    1. Hinduism, Jainism
  5. Business in Central Eurasian countries: Armenia, Uzbekistan, Iran, Pakistan, Kazakhstan, Kyrgyzstan… (16 ECTS)
  6. Business in other Asian countries: Taiwan, Korea, Japan, Sri Lanka, Bangladesh… (15 ECTS)
  7. Thesis of the Master in Business in Asia (8 ECTS)

Request for information of the Master

Markets analysed on the Master in Business in Asia:

Master Asia Business

The language of the Master business in Asia: En. Also, available in (or Es Master Asia Fr Master Asie Pt Asia). Some subjects are available in Chinese. All languages are accessible to all students.

  1. Credits of the Master: 120 ECTS/60 AC Credits
  2. Duration: 19 months to maximum two years. The average working: 12 hours/week. It is possible to reduce the duration of the Master studying more hours per week
  3. Tuition fees of the Master: 3,547 Euros.
  4. EENI Scholarships for African and Asian Student: 40% (EENI Ahimsa Vision “Education for All”). Fees for these students: 2,128 Euros
  5. Consult scholarships for other regions (Latin America, Europe, the Middle East…)
  6. Methodology: e-learning/Distance Learning.
  7. Case method.

Diploma: students with a bachelor's degree or proven experience in international business will obtain the “Diploma of Master in Business in Asia” issued by EENI

Graduate students in this Master in Business in Asia of EENI can enrol directly on Doctorate in International Business specialisation Asia. Moreover, they need complete only the research methodology module, Thesis, and others modules not studied in this Master.

Intended to: Master intended for all those wanting to specialise in international business with the Asian Countries.

  1. Career opportunities related to the Master in Business in Asia
  2. Why study the Master in Business in Asia with EENI?

EENI (The Global Business School)
EENI Students master

EENI Professors:
EENI Professors

Master International Trade Video - My experience at EENI

Note: in the PDF of each module you can consult the specific objectives of each subject of each module.

Modules and subjects of the Master in Business in Asia (120 ECTS/60 AC)

1- Asian economy, economic integration and organisations (6 ECTS/3 AC)

Asia Organisations

Download the module syllabus: “Asian Institutions” (PDF).

1- Main Asian Economic Institutions.

  1. Introduction to the Asian economy (1 ECTS)
  2. Economic Integration in Asia-Pacific (1 ECTS)
  3. Economic and Social Commission for Asia and the Pacific (ESCAP) (1 ECTS)
  4. Asian Development Bank (1 ECTS)
  5. Colombo Plan (0.1 ECTS)
  6. Boao Forum for Asia (0.1 ECTS)
  7. Asia Cooperation Dialogue

2- Asian International Economic Relations

  1. Forum for East Asia-Latin America Cooperation (FEALAC) (0.1 ECTS)
  2. Asia-Europe Economic Meeting (ASEM) (0.1 ECTS)
  3. Asia-Middle East Dialogue (AMED) (0.1 ECTS)
  4. Africa-Asia Strategic Partnership (0.2 ECTS)
  5. Pacific Economic Cooperation Council (PEEC)
  6. Generalised System of Preferences

3- Integration agreements in Asia-Pacific (1.3 ECTS).

  1. Asia's economic integration agreements
  2. Asian economic spaces
  3. The main Asian civilisations and their relationship to the processes of economic integration: Sinic-Buddhist, Islamic, Hindu

Asia Free Trade Agreements

4- Economic organisations related to integration in Asia-Pacific

  1. Asia-Pacific Economic Cooperation (APEC) (2 ECTS)
  2. Asia-Pacific Trade Agreement (APTA)
  3. Indian-Ocean Rim Association (IORA) (0.5 ECTS)
  4. Asian Clearing Union (ACU) (0.1 ECTS)
  5. South Asian Association for Regional Cooperation (0.1 ECTS)
  6. South Asia Subregional Economic Cooperation (SASEC) (0.1 ECTS)
  7. Organisation of Islamic Cooperation (OIC) (2 ECTS)
    1. Trade Preferential System (TPS-OIC)

2- Doing Business in South-east Asia - ASEAN (28 ECTS/14 AC)

Business ASEAN

Download the module syllabus: “Business in the ASEAN countries” (PDF).

Association of South-East Asian Nations (ASEAN) (3 ECTS).

  1. The ASEAN Economic Community
  2. The ASEAN Free Trade Area (AFTA)
  3. Foreign Direct Investment (FDI) in the ASEAN countries
  4. Mekong River Commission
  5. Indonesia-Malaysia-Thailand Growth Triangle (IMT-GT)
  6. Mekong Economic Cooperation Strategy (ACMECS)
  7. East ASEAN Growth Area (BIMP-EAGA)
  8. The ASEAN's Free Trade Agreements (FTA)
  9. Trans-Pacific Strategic Economic Partnership Agreement (TPP)
  10. South-East Asian Businessmen (0.1 ECTS).
  11. Bay of Bengal Initiative (BIMSTEC) (0.1 ECTS)
  12. Introduction to Thai, Tagalog, Indonesian, and Vietnamese
  13. Business Plan for ASEAN markets

Doing Business in South-East Asian countries:

  1. Brunei Darussalam (1 ECTS).
  2. Cambodia (1 ECTS).
  3. Indonesia (3 ECTS).
  4. Laos (1 ECTS).
  5. Malaysia (2 ECTS).
  6. Myanmar (1 ECTS).
  7. Philippines (2 ECTS).
  8. Singapore (3 ECTS).
  9. Thailand (2 ECTS).
  10. Vietnam (2 ECTS).

Master in International Business Video Doing Business in South-east Asia

Buddhism (3 ECTS)

  1. Download the module syllabus: “Buddhism” (PDF)

Buddhism Ethics Business

Economic Area of the Buddhist Civilisation

  1. Download the module syllabus - Economic Area of the Buddhist Civilisation

3- Doing Business in China and Hong Kong (22 ECTS)

Business in China

Download the module syllabus “Business in China” (PDF).

  1. Economic Area of the Sinic Civilisation (2 ECTS).
  2. Economic Profile of the Chinese provinces (0.5 ECTS).
  3. Chinese economy (1 ECTS).
  4. Chinese customs (0.5 ECTS).
  5. China ports (0.5 ECTS).
  6. Invest (FDI) in China (0.5 ECTS).
  7. Chinese enterprises (0.5 ECTS).
  8. How to negotiate in China (0.5 ECTS).
  9. Doing Business in:
    1. Beijing (1 ECTS).
    2. Guangzhou - Shenzhen (1 ECTS).
    3. Shanghai (2 ECTS).
    4. Hong Kong (3 ECTS).
  10. Greater Pearl River Delta (1 ECTS).
  11. Greater Mekong Subregion (0.5 ECTS)
  12. China's Free Trade Agreements (FTA)
  13. China's international relations
  14. Access to the Chinese market.
  15. Business Plan for China.

Doing Business China Video Doing Business in China

Taoism and Confucianism in China

Taoism Ethics Business Confucianism Ethics Business

Download the module syllabus: “Taoism and Confucianism” (PDF)

4- Doing Business in India and countries of influence of the Hindu Civilisation (25 ECTS)

India Business

Download the module syllabus “Business in India” (PDF).

  1. Introduction to the Republic of India (0.5 ECTS).
  2. Economic Profile of the States of India (0.5 ECTS).
  3. India as the Central State of Hindu Civilisation (2 ECTS).
    1. Download the syllabus “Economic Area of the Hindu Civilisation” (PDF)
  4. Indian companies and entrepreneurs
  5. Indian economy and foreign trade (1 ECTS).
  6. Investing in India (FDI) (1 ECTS).
  7. Doing Business in…
    1. New Delhi (1 ECTS).
    2. Andhra Pradesh (1 ECTS).
    3. Bangalore Karnataka (2 ECTS).
    4. Haryana (1 ECTS).
    5. Mumbai (1 ECTS).
    6. Kerala (1 ECTS).
    7. Gujarat (2 ECTS).
    8. Tamil Nadu (1 ECTS).
  8. India's Free Trade Agreements (FTA).
  9. Access to the Indian market
  10. Business Plan for India

Business in countries of influence of the Hindu Civilisation:

  1. Nepal (strong economic relations with India) (1 ECTS)
  2. Bhutan (1 ECTS)
  3. Mauritius (2 ECTS)

Religions and business in India (4 ECTS):

  1. Hinduism
  2. Sikhism
  3. Zoroastrian
  4. Jainism
  5. Download the module syllabus: “Religions of India” (PDF)

Hinduism Ethics Business Sikhism Business

Zoroastrianism Business Jainism Business

5- Doing Business in Central Asia: Armenia, Uzbekistan, Iran, Pakistan, Kazakhstan, Kyrgyzstan… (16 ECTS)

Business Eurasia

Download the module syllabus “Central Asia” (PDF)

  1. Central Eurasian Economic Area (2 ECTS) of the Islamic Civilisation
  2. Entrepreneurs and companies in Central Eurasia
  3. Doing Business in…
    1. Armenia (1 ECTS)
    2. Iran (2 ECTS)
    3. Kazakhstan (1 ECTS)
    4. Kyrgyz Republic (1 ECTS)
    5. Mongolia (1 ECTS)
    6. Pakistan (2 ECTS)
    7. Tajikistan (1 ECTS)
    8. Turkmenistan (1 ECTS)
    9. Uzbekistan (1 ECTS)
  4. Business Plan for Central Eurasian markets
Economic Agreements in Central Asia:
  1. Economic Cooperation Organisation (ECO) (0.1 ECTS)
  2. Commonwealth of Independent States (CIS) (0.4 ECTS)
  3. Shanghai Cooperation Organisation (SCO) (0.1 ECTS)
  4. Eurasian Economic Community (EurAsEC) (0.5 ECTS)
  5. Eurasian Economic Union (EEU) (EEU) (0.2 ECTS)
  6. Cooperation Council of Turkic Speaking States (0.1 ECTS)
  7. Central Eurasia Regional Economic Cooperation (CAREC)

6- Business in other Asian countries: Taiwan, Korea, Japan, Sri Lanka, Bangladesh… (15 ECTS)

Business South Asia

The main objective of the module “Doing Business in East and South Asia” is to provide an overview of the region's economy and business opportunities.

  1. To learn to do business in East and South Asia (Bangladesh, North Korea, South Korea, Japan, Sri Lanka, Taiwan, Mongolia, the Maldives…)
  2. To know the business opportunities in the region
  3. To know the Free Trade Agreements in East and South Asia
  4. To analyse foreign trade and foreign direct investment flows

Download the module syllabus: “Doing Business in other Asian countries” (PDF).

Doing Business in…

  1. Bangladesh (2 ECTS)
  2. Japan (2 ECTS)
  3. Maldives (0.5 ECTS)
  4. North Korea (0.5 ECTS)
  5. South Korea (2 ECTS)
  6. Sri Lanka (2 ECTS)
  7. Taiwan (2 ECTS)

Module 7 - Thesis of the Master in Business in Asia.

For the successful completion of the Master in Business in Asia, students must submit a Thesis. The topic must be related to Asia.

For students who are working in an exporting company; we recommend writing the dissertation on the elaboration of an international marketing plan for one Asian market.

Examples of the thesis may be:

  1. International Marketing plan (of a particular company) for Central Eurasia, ASEAN, SAARC
  2. Investment project in India and/or China
  3. SWOT analysis of business in the South-East Asian Markets
  4. Creating international distribution networks in Central Asian markets
  5. International Promotion strategies for South Asia
  6. Opening a branch in… (Shanghai, Delhi, Jakarta, Tokyo…)

Complementary subjects and utilities included on the Master in Business in Asia:

Asia's Free Trade Agreements (FTA)

Asia Trade Agreements

Languages of Asia. Includes a series of courses on Introduction to the main Asian languages: English, Hindi, Indonesian, Korean, Thai, Tagalog, Vietnamese…

Market Access Tool:
Asian Market

Adaptation of the contents of the Master.
Contents of the Master in Business in Asia are adapted to several countries and regions (Europe, Africa, America, and the Middle East). Adaptation to each country/region is based on the inclusion on the master of the Free Trade Agreements that these countries/ regions have with the Asian Countries or regions.

For example…
- The United States students will have the following agreements: US-Australia, US-Korea, US-Singapore, ASEAN-United States, the APEC, Trans-Pacific Strategic Economic Partnership Agreement…
- Canadian students will have the following FTA: APEC, ASEAN-Canada Economic Cooperation Agreement, India-Canada)…
- Students from the European Union will have the following agreements: South Korea, India, China, the ASEAN.
- Students from the European Free Trade Association (EFTA) states will have the following agreements: Singapore, India…

Students who belongs to any country analysed on the module
If the country of the student is included in one subject or module, the student will find useful information related to international trade of his country: economic organisations to which his country belongs, Free Trade Agreements (FTA) in force, Major trade partners, case study of export companies…

EENI - Asian Students:
EENI Asian Students

Samples of the Master in Business in Asia (e-learning)

Haier China Zhang Ruimi

ESCAP Trade Agreements

Cyrus Poonawalla Parsee

Price of Traded Goods

TATA India

BFA Boao Forum for Asia

Kith Meng Cambodia


Sandiaga Salahuddin Uno

Four Noble Truths

Eurasian Economic Union

SASEC South Asia

EENI Business School