EENI Global Business School
Business in Thailand, Bangkok

Syllabus of the Subject: Foreign Trade and Business in Thailand. Bangkok

  1. Introduction to the Kingdom of Thailand (South East Asia)
  2. Thai Economy
    1. Thai Advantages
  3. International Relations of Thailand
  4. International Trade of Thailand
  5. Foreign Direct Investment (FDI) in Thailand
  6. Case Study:
    1. Thai automotive industry
    2. Electronics Industry
    3. Stars Microelectronics
    4. Charoen Pokphand Group
    5. Thaksin Shinawatra
  7. Doing Business in Bangkok
  8. Access to the Thai market
  9. Business Plan for Thailand
Transport Corridors related to Thailand
  1. Nanning-Singapore Economic Corridor
    1. Pan-Beibu Gulf Economic Zone
  2. East-West Economic Corridor (Myanmar-Thailand-Laos-Vietnam)
  3. Asia-Africa Growth Corridor

Thai Market Access and Free Trade Agreements (FTA).

  1. Thailand and the Buddhist Economic Area
  2. ASEAN (Association of Southeast Asian Nations)
    1. ASEAN Free-Trade Area
    2. ASEAN Economic Community
    3. Mekong Economic Cooperation Strategy (ACMECS)
    4. Indonesia-Malaysia-Thailand Growth Triangle (IMT-GT)
    5. Cambodia has Free Trade Agreements (as a member of the ASEAN) with China, India, European Union, Japan, Korea, Russia, and the United States
    6. ASEAN-Australia-New Zealand (Free-Trade Area)
  3. Asia-Pacific Economic Cooperation (APEC)
  4. Thailand has Free Trade Agreements (FTA) in force with India, the Gulf Cooperation Council (GCC), China, and New Zealand
  5. EU-Thailand Partnership and Cooperation Agreement (not ratified)
  6. Indian-Ocean Rim Association (IORA)
  7. Bay of Bengal Initiative (BIMSTEC)
  8. Mekong River Commission
  9. Greater Mekong Subregion (GMS)

The objectives of the Subject “Foreign Trade and Business in the Kingdom of Thailand” are the following:

  1. To analyse the Thai economy and foreign trade
  2. To know the business opportunities in the Kingdom of Thailand
  3. To explore the Thai trade relations with the country of the student
  4. To know the Thai Free Trade Agreements (FTAs)
  5. To examine the profile of Thai companies
  6. To develop a business plan for the Thai market
The Subject “Doing Business in Thailandbelongs to the following Online Higher Education Programs taught by EENI Global Business School:
  1. Doctorates: Asian Business, World Trade
  2. Diploma: Business in the ASEAN Markets
  3. Masters: Business in Asia, International Business, Foreign Trade

Online Students, Master in International Business

EENI Doctorates and Masters in Global Business adapted to the Thailand, Master Doctorate Business Thai Students

Learning materials in Master in International Business in English or Study Master Doctorate Business in Spanish Tailandia Study, Master in International Business in French Thailande

  1. Credits of the Subject “Foreign Trade and Business in Thailand”: 2 ECTS Credits
  2. Duration: two weeks

มหาบัณฑิต ในการค้าต่างประเทศและตลาดต่างประเทศ

Thaksin Shinawatra
Thaksin Shinawatra (Course Master)





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Description of the Subject (Doing Business in Thailand).

The Kingdom of Thailand.

  1. Thailand enjoys a strategic location in the centre of the ASEAN region, in the Greater Mekong sub-region (Asia)
  2. Population of Thailand: 67.2 million people
  3. Thai Capital: Bangkok
  4. Official language of Thailand: Thai
  5. 75% of the population are Thai
  6. Type of Government: Constitutional monarchy (military junta)
  7. Thai Area: 513,120 square kilometres
  8. Borders of Thailand: Cambodia, Laos, Malaysia, and Myanmar
    1. Maritime boundaries: Vietnam, Indonesia, and India

East-West Economic Corridor (Myanmar-Thailand-Laos-Vietnam)

The main religion of Thailand: Theravada Buddhism (95% of the population, 64 million).

  1. Islam (4%)

Thailand belongs to the Buddhist Civilisation 

Association of Southeast Asian Nations (ASEAN), Master

Thai Economy

  1. Thailand is one of the founding members of the APEC.
  2. Thailand is located in one of the largest growing economic regions in the World
  3. Thailand is a newly industrialised country
  4. Thailand is a gateway to the ASEAN Continental Markets (Laos, Myanmar, and Cambodia)
  5. All the global car makers, assemblers, and components producers are established in Thailand: Ford, General Motors, BMW, Daimler Chrysler, Mitsubishi, Mazda, Toyota, Isuzu, Honda, and Nissan (1.4 million vehicles produced)
  6. The Kingdom of Thailand is the largest one-ton pickup lorries manufacturer in the World and the seventh largest automotive exporter
  7. Thai electronics industry is another pillar of the Thai economy (30 billion dollars, 30% of export revenues of Thailand)
  8. Thailand is the largest production base for electrical appliance industry in the ASEAN (Association of Southeast Asian Nations) region
  9. Thai Currency: Baht (THB)

The Economic activities in Bangkok (20% of the population of the Kingdom of Thailand) represents 60% of the gross domestic product of Thailand.

  1. Bangkok is competing with Singapore to become a regional hub for Air transport within the Southeast Asia region
  2. Bangkok is a first-class health care centre in the ASEAN Region

Course: Nanning-Singapore Economic Corridor

International Trade of Thailand.

  1. Top export products of Thailand: processed and frozen food, agricultural export products, electronics, electrical appliances, furniture, fashion garments and textiles, and auto parts and accessories,
  2. Top Thai electronics exports are hard-disk and integrated circuits (54% and 29% of total electronic exports)
  3. Thailand is the second largest hard-disk drive exporter in the World
  4. The main Export Markets of the Kingdom of Thailand are the United States, Japan, European Union (EU), Association of Southeast Asian Nations ASEAN (Indonesia, Malaysia, the Philippines, Singapore, Brunei Darussalam, Vietnam, Laos, Myanmar, and Cambodia), India, and the People's Republic of China

Thailand is a member of:

  1. Asian Development Bank (ADB)
  2. Economic and Social Commission for Asia and the Pacific (ESCAP)
  3. United Nations (UN)
  4. World Bank (WB)
  5. World Trade Organisation (WTO)
  6. International Monetary Fund (IMF)

Samples - Business in Thailand

Thailand Automotive Sector

Indonesia-Malaysia-Thailand Growth Triangle (IMT-GT)

Mekong Economic Cooperation Strategy (ACMECS) Master

ASEAN-Australia-New Zealand Free Trade Agreement (Course)

Greater Mekong Subregion (Master, Asia)

e-Course: Asia-Pacific Economic Cooperation APEC

ASEAN-Canada Free Trade Agreement (Course)

Indian-Ocean Rim Association IORA (Master)

Mekong River Commission (Master Asia)



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