e-Course: Business in South America

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E-Learning Course “Doing Business in South America (Brazil, Argentina, Chile, Uruguay, and Paraguay)” (27 ECTS, Master in International Business in English)

Ten subjects compose the Course “Doing Business in South America” taught by EENI Business School & HA Independent University:

Course: Doing Business in South America Course: Doing Business in Brazil

  1. South America and the Latin American Economic Area. Influence of Christianity on Business in South American Markets.
  2. Doing Business in Chile
  3. The MERCOSUR
  4. Doing Business in Argentina
  5. Doing Business in Paraguay
  6. Doing Business in Brazil
  7. Doing Business in Uruguay
  8. Doing Business in Venezuela
  9. Doing Business in Bolivia
  10. Free Trade Agreements related to South American Markets

Online Continuing education (Courses, Certificates, Diplomas

  1. Credits of the course “Doing Business in South America”: 27 ECTS Credits
  2. Total Tuition Fees: EUR 648 (Pricing Policy, Financing)
  3. Organisation: EENI Business School & HA University
  4. Duration: 6 months
  5. Download the syllabus of the course: “Doing Business in South America” (PDF) and “Doing Business in Brazil” (PDF)

Online Enrolment Procedure (continuous):

Online enrolment procedure - EENI Business School & HA University

Request for Information Request for Course Information

Course learning materials in Master in International Business in English (or Study Master Doctorate Business in Spanish América del Sur Masters Foreign Trade in Portuguese America do Sul Study, Master in International Business in French  Amérique du Sud). The student has free access to the materials in these languages.

Course intended for all those wanting to specialise in South American Markets.

The course contains exercises that are evaluated, which the student must work out and pass to obtain the diploma of the course “Doing Business in South America” issued by EENI Business School & HA Independent University.

The Online Course “Doing Business in South America” is part of the following Online Higher Education Programs taught by EENI Business School & HA University:

  1. Masters: International Business, Foreign Trade, America, Emerging Markets
  2. Doctorates: Business in America, Foreign Trade
  3. Bachelor in International Trade

The students who have taken this course (Doing Business in South America) can validate and register for a Bachelor of Science, Master or Doctorate at EENI Business School & HA University.

Brazilian Economy (Online Course)





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Objectives of the Course “Doing Business in South America” (eLearning)

The main objective of the online course “Doing Business in South America” (27 ECTS, e-learning) is to provide an overview of the South American economy and business opportunities in South America in order

  1. To learn to do business in South America (Brazil, Argentina, Chile, Uruguay, Paraguay, and Venezuela)
  2. To know business opportunities in South America
  3. To understand how to negotiate in South American Markets
  4. To analyse foreign trade and foreign direct investment flows in South America
  5. To understand the importance of the MERCOSUR (Southern Common Market)
  6. To know Free Trade Agreements related to the South America countries
  7. To examine the profile of South American business people and companies
  8. To understand the role of Brazil as the Central State of the Latin American economic area
  9. To design a business plan for South American Markets

Subjects of the Course Doing Business in South America (eLearning)

1- South America and the Latin American Economic Area (4 ECTS) of the Western Christian Civilisation (PDF).

  1. The main religions in South America: Christianity (Catholicism and Protestantism).
  2. Introduction to Spanish and Portuguese

2- Doing Business in Chile (2 ECTS)

3- The MERCOSUR (2 ECTS)

4- Doing Business in Argentina (2 ECTS)

5- Doing Business in Paraguay (1 ECTS)

6- Doing Business in Brazil

  1. Brazilian Economy (1 ECTS)
  2. Brazilian Businessman: Antonio Moraes, John Robert Marinho, and Safra
  3. International Trade of Brazil (0.5 ECTS)
  4. Brazilian Customs (0.5 ECTS)
  5. Doing Business in São Paulo (2 ECTS), Rio de Janeiro (1 ECTS), Bahia (0.5 ECTS), Espiritu Santo (0.5 ECTS), Minas Gerais (0.5 ECTS), Parana (0.5 ECTS), Santa Catarina (0.5 ECTS), Rio Grande do Sul (0.5 ECTS), Central-West region (0.5 ECTS), and the North of Brazil (0.5 ECTS)
  6. Brazilian Free trade agreements

7- Doing Business in Uruguay (1 ECTS)

8- Doing Business in Venezuela (1 ECTS)

9- Doing Business in Bolivia (Accession process to the MERCOSUR) (1 ECTS).

10- Free Trade Agreements (FTA) related to South American Markets.

  1. MERCOSUR Free Trade Agreements (FTA) with Chile, Andean Community-MERCOSUR, Mexico, Peru, India, Egypt, Israel, and the European Union
  2. Brazil Free Trade Agreements (FTA), Uruguay (FTA), Paraguay (FTA), and Argentina (FTA)
  3. Latin American Integration Association (ALADI) (1 ECTS)
  4. Mexico-Uruguay Agreement
  5. Chile Free Trade Agreements (FTA): the Andean Community, Peru, Ecuador, Colombia, Mexico, Central America, the United States, Canada, European Union, Turkey, Panama, China, India, South Korea, Australia, and the European Free Trade Association (EFTA)
    1. Pacific Alliance (0.1 ECTS)
    2. Asia-Pacific Economic Cooperation (APEC) (2 ECTS)
    3. Trans-Pacific Agreement (TPP)
  6. Union of South American Nations (UNASUR) (0.5 ECTS)
  7. Latin American and Caribbean Economic System (SELA) (0.3 ECTS)
  8. Africa-BRICS (Brazil) Cooperation (0.3 ECTS)

11- Other regional institutions (summary).

  1. Forum for East Asia-Latin America Cooperation (FEALAC)
  2. South America-Africa Summit
  3. South America-Arab Countries Summit
  4. Inter-American Development Bank (IDB)
  5. Economic Commission for Latin America (CEPAL)
  6. Organisation of American States (OAS)

12- Business Plan for the South American Markets.

Erik Bruzzone, Chile (Professor, EENI & HA University) Erik Bruzzone, EENI Business School & HA University Chilean Professor

Methodology: e-learning (Online) / Distance Learning.

The course “Doing Business in South America” includes the Market Access Tool:

South American Market

EENI - American Students:
American Students (Master in International Business)

Africa: Foreign Trade and Business (Master)
African Portal - EENI Business School & HA University

Area of Knowledge: America - Doing Business

Samples of the Course: Business in South America

Antonio of Moraes Brazilian Businessman (Course)

MERCOSUR (Master, Doctorate)

Argentinian Economy (Online Course)

Buenos Aires Business

European Union-MERCOSUR Free Trade Agreement (Course)

Uruguayan Economy (Online Course)

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