Course: Business in South America

EENI- School of International Business

E-Learning Course “Doing Business in South America (Brazil, Argentina, Chile, Uruguay, and Paraguay)”

The main objective of the course “Business in South America” (27 ECTS, e-learning) is to provide an overview of the economy and business opportunities South America in order

  1. To learn to do business in South America (Brazil, Argentina, Chile, Uruguay, Paraguay, and Venezuela)
  2. To know the business opportunities in the region
  3. To understand how to negotiate in these countries.
  4. To analyse foreign trade and foreign direct investment flows
  5. To understand the importance of the MERCOSUR (Southern Common Market).
  6. To know the Free Trade Agreements in South America.
  7. To examine the profile of South American businesspeople and companies
  8. To understand the role of Brazil as the Central State of Latin American economic area
  9. To design a business plan for South America

Modules of the Course: Doing Business in South America.

Doing Business in South America

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Download the syllabus of the course: “Doing Business in South America” (PDF)

Course learning materials in English (or Spanish America del Sur Portuguese America do Soul French  Amerique Sud). The student has free access to the materials in these languages.

Course intended for all those wanting to specialise in the South American Markets.

Sample of the course - Business in South America.

Brazilian Economy

Course - Doing Business in South America - Syllabus:

1- South America and the Latin American Economic Area (4 ECTS) of the Western Christian Civilisation.

2- Doing Business in Chile (2 ECTS)


4- Doing Business in Argentina (2 ECTS)

5- Doing Business in Paraguay (1 ECTS)

6- Doing Business in Brazil

  1. Brazilian Economy (1 ECTS)
  2. Brazilian Businessman: Antonio Moraes, John Robert Marinho, and Safra
  3. International Trade of Brazil (0.5 ECTS)
  4. Customs of Brazil (0.5 ECTS)
  5. Doing Business in São Paulo (2 ECTS), Rio de Janeiro (1 ECTS), Bahia (0.5 ECTS), Espiritu Santo (0.5 ECTS), Minas Gerais (0.5 ECTS), Parana (0.5 ECTS), Santa Catarina (0.5 ECTS), Rio Grande do Sul (0.5 ECTS), Central West region (0.5 ECTS), and the North of Brazil (0.5 ECTS)
  6. Brazil's Free trade agreements

7- Doing Business in Uruguay (1 ECTS)

8- Doing Business in Venezuela (1 ECTS)

9- Doing Business in Bolivia (Accession process to the MERCOSUR) (1 ECTS).

10- Free Trade Agreements (FTA) related to the South American markets.

  1. MERCOSUR Free Trade Agreements (FTA) with Chile, the Andean Community-MERCOSUR, Mexico, Peru, India, Egypt, Israel, and the European Union
  2. Brazil Free Trade Agreements (FTA), Uruguay (FTA), Paraguay (FTA), and Argentina (FTA)
  3. Latin American Integration Association (ALADI) (1 ECTS)
  4. Pacific Alliance (0.1 ECTS)
  5. Asia-Pacific Economic Cooperation (APEC) (2 ECTS)
  6. Mexico-Uruguay Agreement
  7. Chile's Free Trade Agreements (FTA): the Andean Community, Peru, Ecuador, Colombia, Mexico, Central America, the United States, Canada, the European Union, Turkey, Panama, China, India, South Korea, Australia, the Trans-Pacific Agreement (TPP), and the European Free Trade Association (EFTA)
  8. Union of South American Nations (UNASUR) (0.5 ECTS)
  9. Latin American and Caribbean Economic System (SELA) (0.3 ECTS)
  10. Africa-BRICS (Brazil) Cooperation (0.3 ECTS)

11- Other regional institutions (summary).

  1. Forum for East Asia-Latin America Cooperation (FEALAC).
  2. Summit of South America-Africa
  3. Summit South America-Arab Countries
  4. Inter-American Development Bank (IDB)
  5. Economic Commission for Latin America (CEPAL)
  6. Organisation of American States (OAS)

12- Introduction to Spanish and Portuguese

13- Business Plan for South American markets.

U-EENI University
U-EENI University Project

  1. Credits of the course “Doing Business in South America”: 27 ECTS Credits
  2. Total Tuition Fees: 985 Euros.
  3. Consult scholarships for South American students
  4. Duration: 6 months

The course “Business in South America” is studied...

  1. Masters (e-learning): International Business, America, Emerging Markets
  2. Doctorate in Business in America

Students who have taken this course (Doing Business in South America) can validate and register for this Master or Doctorate at EENI.

The course “International Trade and Business in South America” contains exercises (Business Plan) that are evaluated, which the student must work out and pass to obtain their respective Diploma in “Doing Business in South America” issued by EENI (School of International Business).

Methodology: e-learning/Distance Learning.

Area of Knowledge: America - Doing Business

South American Market

Samples of the Course: Business in South America

Antonio of Moraes Brazilian Businessman


Argentinian Economy

Buenos Aires Business

European Union-MERCOSUR Free Trade Agreement

Uruguayan Economy

Foreign Trade São Paulo Brazil

EENI - American Students:
EENI American Students

The main religions in South America: Christianity (Catholicism and Protestantism).

U-EENI University