Sao Paulo Brazil
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Doing Business in Sao Paulo Brazil. Economy International Trade

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International business

Master International Business



Learning unit: Doing business in Sao Paulo (Brazil). Syllabus:

- The State of Sao Paulo, "Brazil's locomotive".
- The economy of Sao Paulo. Industry and services.
- Key sectors of the economy: Agribusiness, automotive, plastics, Capital Goods, Pharmaceutical, Oil and Gas, Information Technology, Biotechnology, Financial Services.
- International trade of Sao Paulo: Imports and Exports.
- Campinas, the Brazilian Silicon Valley.
- São José dos Campos, the Brazilian aeronautics capital.
- Case study: Santos, the biggest seaport in Latin America.
- Main institutions in SP.
- Case study: Votorantim Group.

M Course learning materials: En Es Negocios en Brazil Pt Negocios no Brazil

M Educational level: Continuing education / Executive education programs.

M Related Foreign Trade Courses and masters: Business in South America - Master Business in America - Master in business in Latin America - Master in Emerging Markets - Business in America

Course summary (Business in Sao Paulo Brazil)

 

Sao Paulo is the state with the country's largest population, largest industrial complex, highest economic production, the one that receives the largest number of immigrants and, as expected, the most cosmopolitan state in South America.

São Paulo was responsible for nearly 33% of the Brazilian GDP (US$ 550 billion) in 2009, contributing more than 32% and 43% of the national revenues of the commerce and services sectors, respectively. The State of São Paulo concentrated nearly 38% of the cost of the Brazilian manufacturing in 2009, totaling approximately US$ 129 billion. Santos (SP) has the biggest seaport in Latin America, which handled over 72 million tons in 2006.

The State of São Paulo is the country's greatest pole of services: the State contributes with nearly 43% of the Brazilian service sector's income. The sector of commerce in the State of São Paulo corresponds to approximately one third of Brazil's commerce.

Sao Paulo:
- 3% of the Brazilian territory - 248,209 square kilometers
- 42 million inhabitants (22% of Brazilian population), São Paulo is the country’s most populated and populous state.
- 33% of the national GDP
- 38% of the cost of the Brazilian manufacturing
- 26% of the Brazilian exportations
- 43% of the petroleum refining capacity of the country
- 22% of the natural gas consumption
- 58% of the alcohol production
- 96% of the national aeronautics production
- 47% of the production of motor vehicles
- 70% of the production of the pharmaceutical industry
- 77% of the production of orange
- BM&F Bovespa S.A. – one of the world's largest exchange by market capitalization
- 30% of the national credit operations
- Borders of the state of Sao Paulo: Minas Gerais, Mato Grosso do Sul, Paraná and Rio de Janeiro

Example of the course (Business in Sao Paulo Brazil):
Business in Sao Paulo Brazil

São Paulo's participation in the Brazilian banking system reaches almost 50% in volume terms. Also, Latin America's largest Stock Exchange is located in the state's capital.

All kinds of products are manufactured in the state, mainly high tech items. Its strong points, however, are not only related to the industry. Paulistas - Sao Paulo inhabitants - have also transformed agriculture and livestock farming into potency. As regards The economy, there are more than 258 malls spread nationwide, 155 of which in the Southern region, responsible for more than 300,000 job positions, aside from a comprehensive wholesale and retail chain nationwide.

The Sao Paulo industry is based on a solid technological foundation, generating products with high added value, with emphasis on the Information Technology (IT), Informatics, aerospace, and Automotive segments. The agribusiness is significant and shows high productivity rates.

The aerospace industry of the State of São Paulo has become one of the main exporters’ segments of the Brazilian economy.

The chemicals sector in the State of São Paulo was responsible for more than 48% of the value of the manufacturing and for 49% of the industry’s employment in the country in 2004.

The State of São Paulo’s Regions of Franca and Araçatuba are the national biggest poles of footwear production.

The State of São Paulo is responsible for nearly 41% of the domestic industrial product and 43% of the national employment of the Manufacture of Radio, Television and Communication Equipment and Apparatus.

The metals sector of the State of São Paulo generates 26% of the domestic metals industry product, from which the manufacture of basic iron and steel is responsible for 55.9%.

The automotive complex is still an important source of technological progress and development all over the world, formed by manufacturers of cars, trucks, busses and bus chassis, automotive agricultural machines and suppliers of parts. Its production is concentrated in countries like China, Japan, United States, Germany and South Korea.

The State of São Paulo exported approximately US$ 52 billion in 2010, being responsible for 26% of the Brazilian exportations. Nearly 38% of that amount was generated by 15 products, among which are sugars (from sugar-cane and sucrose), airplanes, automobiles, alcohol, boneless beef, orange juice and cellular telephones.

Nearly 89% of the total of exported products was industrialized and destined to Mercosur (19%); European Union (17%); Latin-American Integration Association - ALADI, except Mercosur (16%); Asia, excluding the Middle East (12%); and The United States, including Puerto Rico (10%).

Brazil Port of Santos

The São Paulo's Agency for the Promotion of Investments and Competitiveness was created by the Government of the State of São Paulo with the objective of attracting investments to the State and driving the competitiveness of São Paulo's economy, promoting, therefore, the creation of jobs and the generation of income and technological innovation.

Specifically for investments in infrastructure, the State of Sao Paulo has a great competitive advantage: it is the pioneer in the establishment of Public-Private Partnerships. Instituted by a state law of 2004, the program of the PPPs defines the mechanisms of collaboration between the State and the private sector, including the creation of the Sao Paulo Company of Partnerships - CPP, a state company non-dependent of the Treasury whose objective is to give guarantees to the partnerships.

Brazil - Free Trade Agreements (FTAs) and International Relations

Business, Sao Paulo, Brazil, Economy, Business opportunities, Doing business, Brazilian, GDP, manufactured, products, Brazilian exportations, 40 million, population, foreign, purchases, Master, international business

UN (c) EENI- The Global Business School (1995-2012)
EENI Headquarters: Spain. Subsidiaries: France and Brazil.
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Collaborator member of the Tripartite Foundation for On-the-job Training - European Social Fund (ESF).
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