EENI Global Business School
Business in Brazil (Course)

Course “Foreign Trade and Business in Brazil” (e-learning, 17 ECTS, Courses, Masters, Doctorates in International Business in English)

Eight subjects compose the Professional Course “Foreign Trade and Business in Brazil” (São Paulo, Rio Janeiro, Parana, Minas Gerais) taught by EENI Global Business School:

Business in Brazil, São Paulo, Rio Janeiro, Parana, Minas Gerais (Course / Master)

  1. Brazil as the Central State of the Latin American Economic Area.
    1. Influence of Christianity on Business.
  2. Brazilian Economy
  3. Brazilian Businesspeople
  4. International Trade (Import, Export, FDI) of Brazil
  5. Brazilian Customs
  6. Doing Business in Espirito Santo, Minas Gerais, Rio de Janeiro, São Paulo, Parana, Santa Catarina, Rio Grande do Sul, and Bahia
  7. Brazilian Free Trade Agreements (FTA)
  8. Regional Economic Organisations of Brazil

Online Students, Master in International Business and Foreign Trade

Enrol / Request for Information Enrol / Request for Information

  1. Credits: 17 ECTS Credits
  2. Duration: six
    months It is recommended to dedicate about twelve hours of study per week following a flexible schedule. It is possible to reduce the duration dedicating more hours a week
  3. Tuition Fees: EUR 408
  4. Open Online Enrolment
  5. Download the syllabus of the Course (PDF)

The main objective of the course is to provide a real and practical vision of the Brazilian Economy and the business opportunities in Brazil in order:

  1. To learn to do business in Brazil
  2. To know the business opportunities in the different States of Brazil: Espirito Santo, Minas Gerais, Rio de Janeiro, São Paulo, Parana, Santa Catarina, Rio Grande do Sul, and Bahia
  3. To understand how to negotiate in Brazil
  4. To analyse foreign trade (Import, Export) and foreign direct investment (FDI) flows in Brazil
  5. To design a marketing strategy for the Brazilian Market
  6. To know the Brazilian Free Trade Agreements (FTA)
  7. To understand the importance of the MERCOSUR
  8. To understand the role of Brazil as the Central State of the Latin American Economic Area
  9. To examine the profile of Brazilian Businesspeople and Companies
  10. To design a business plan for Brazil

Course intended for all those wanting to specialise in the Brazilian market.

Learning materials in Courses, Masters, Doctorates in International Business in English

  1. Also, available in Study Master Doctorate Business in Spanish Brasil Masters Foreign Trade in Portuguese Brasil Study, Master in International Business in French Bresil

This course contains exercises that are evaluated, which the student must work out and pass to obtain the Diploma of the Professional Course: “Foreign Trade and Business in Brazil” issued by EENI Global Business School.

Students - Master in International Business

Students who have taken this course can validate and register for a Master or Doctorate at EENI.

This course belongs to the following Higher Education Programs taught by EENI:

  1. Doctorates: American Business, World Trade
  2. Course: Business in South America
  3. Masters: Business in America, International Business (MIB)

Brazilian Economy (Master, Course)





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1- Brazil as the Central State of the Latin American Economic Area of the Western-Christian Civilisation (PDF)

  1. The main religions in Brazil are Catholicism (130 million) and Protestants (42 million)

2- Brazilian Economy

3- Case Study: Brazilian Businesspeople.

  1. John Robert Marinho
  2. Safra (the richest Banker in the World)
  3. Antonio Moraes
  4. Brazilian Companies

4- International Trade of Brazil

5- Brazilian Customs

6- Doing Business in São Paulo

7- Doing Business in Espiritu Santo

8- Doing Business in Minas Gerais

9- Doing Business in Rio de Janeiro

10- Doing Business in Santa Catarina

11- Doing Business in Rio Grande do Sul

12- Doing Business in Parana

13- Doing Business in Bahia

14- Doing Business in the Central-West region of Brazil

15- Doing Business in the North of Brazil

16- Brazilian Free Trade Agreements (FTA)

  1. Global System of Trade Preferences among Developing Countries (GSTP)

Brazil as a member of the MERCOSUR

  1. MERCOSUR Free Trade Agreements (FTA)
  2. Chile-Brazil
  3. Mexico-Brazil
  4. Peru-Brazil
  5. India-Brazil
  6. Egypt-Brazil
  7. Israel-Brazil
  8. European Union-Brazil
  9. Andean Community-Brazil
  10. Brazil-Mexico Economic Complementation Agreement
  11. Protocol Relating to Trade Negotiations Among Developing Countries (PTN)

17- Regional Economic Organisations of Brazil

  1. Latin American Integration Association (ALADI)
  2. Latin American and Caribbean Economic System (SELA)
  3. Union of South American Nations (UNASUR)
  4. Africa-BRICS (Brazil) Cooperation
  5. BRICS Countries
  6. Central American Integration System (SICA) (observer country)

18- Access to the Brazilian market.

19- Business Plan for Brazil.

The course includes the Market Access Tool:
Brazilian Access Market Access

Central Interoceanic Hub America (Master)

American Trade and Economic Organisations

  1. Forum for East Asia-Latin America Cooperation (FEALAC)
  2. Summit Brazil Arab Countries (ASPA)
  3. South America-Africa Summit
  4. ASA: Africa-Brazil Summit
  5. Inter-American Development Bank (IDB)
  6. Economic Commission for Latin America and the Caribbean (ECLAC)
  7. Organisation of American States (OAS)
  8. Community of Latin American and Caribbean States (CELAC)

Trade Facilitation Programs

  1. World Trade Organisation (WTO)
    1. WTO General Agreement on Trade in Services (GATS)
    2. WTO Agreement on the Application of Sanitary and Phytosanitary Measures (SPS)
    3. WTO Agreement on Technical Barriers to Trade (TBT)
    4. WTO Agreement on Preshipment Inspection (PSI)
    5. WTO Agreement on Safeguards (SG)
    6. WTO Trade Facilitation Agreement (TFA)
  2. World Customs Organisation (WCO)
    1. Revised Kyoto Convention (RKC)
  3. Convention on the Carriage of Goods by Sea (Hamburg Rules, UN)
  4. International Road Transport Union (IRU)
  5. International Bureau of Containers and Intermodal Transport (BIC)
  6. International Civil Aviation Organisation (ICAO, Chicago Convention)
  7. International Maritime Organisation (IMO)
    1. International Convention for Safe Containers (CSC)
    2. Convention Relating to Temporary Admission (Istanbul Convention)
  8. International Chamber of Shipping (ICS)
  9. Customs Convention on Containers (CCC, UN) - not a member

Global Organisations

  1. United Nations (UN)
    1. Conference on Trade and Development (UNCTAD)
    2. International Trade Centre (INTRACEN)
    3. Commission on International Trade Law (UNCITRAL)
    4. World Intellectual Property Organisation (WIPO)
  2. World Bank (WB)
  3. World Trade Organisation (WTO)
  4. International Monetary Fund (IMF)
  5. African Development Bank (AfDB)
  6. Community of Portuguese Speaking Countries (CPLP)
  7. Arab League (LAS) - Observer State
  8. Organisation for Economic Cooperation and Development (OECD) (Key Partner)
    1. OECD anti-corruption measures

Foreign Trade and Business in Rio de Janeiro

Given the complexity and vastness of the Brazilian market; it requires a thorough understanding of the...

  1. The Brazilian Economy and its strategic sectors
  2. The Brazilian foreign trade and its largest trading partners (China, United States, Argentina)
  3. Investments (FDI) flows: origin, sector, and state
  4. The Free Trade Agreements that Brazil has as a member of the MERCOSUR.
  5. The States of Brazil, not only of the three largest economic centres (São Paulo, Rio de Janeiro and Minas Gerais) but the other Brazilian States with tremendous business potential and the largest sectoral clusters (Rio Grande do Sul, Parana, Bahia, Federal District, Santa Catarina, Espírito Santo...)

Brazil is one of the BRICS Countries:

  1. Brazil is the fifth-biggest nation in the World
  2. Brazil is the largest market in Latin America
  3. 65% of the Brazilian outputs are related to the services sector
  4. Brazil is the world's fifth-largest market for mobile phones and personal computers
  5. Brazil is one of the World's largest food producers
  6. Brazil is one of the World's largest biofuels producers
  7. Brazil is the world's third largest consumer market for cosmetic products
  8. Brazil is one of the World's biggest raw and processed minerals producer and exporter
  9. Brazil is an important consumer durables manufacturer (significant source of export earnings)
  10. The country has a modern and competitive textile industry

Subjects available in Portuguese Masters Foreign Trade in Portuguese:

  1. Brazilian Customs
  2. Brazilian foreign trade (Import, Export)
  3. International Trade Relations BRICS Countries-Brazil
  4. Economics relationships between China and Brazil

Area of Knowledge: America - Doing Business

Antonio Emilio de Moraes, Brazilian Businessman, Brazil

SAFRA Family, Brazil, One of the richest Banker in the World (Edmond Safra)

Joao Roberto Marinho, Brazilian Businessman, Globe Organisations, Brazil

Brazilian International Trade

Africa-BRICS Countries: Brazil, Russia, India, China, South Africa. Trade Relations

MERCOSUR (Brazil, Argentina, Uruguay, Paraguay) Common External Tariff

European Union-MERCOSUR (Argentina, Brazil, Uruguay, Paraguay) Free Trade Agreement (FTA)



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