Brazilian Economy

EENI - Business School.

Sub-subject: The Brazilian Economy. The industrial and services sector in Brazil. Syllabus:

  1. Introduction to Brazil.
  2. Brazilian Economy.
  3. The industrial and services sector in Brazil
  4. New Brazilian middle-class.
  5. Brazilian energy matrix.
  6. Infrastructure in Brazil.
  7. Economic Profile of the Brazilian States.
  8. Petrol and gas sector in Brazil.
  9. Electronics Industry and semiconductors.
  10. Information Technology
  11. Business Process Outsourcing in Brazil.
  12. Life Sciences (Biotechnology, pharmaceuticals, and health care).
  13. Brazilian economic and financial institutions.
  14. Taxes in Brazil.
Sub-subject “Brazilian Economy” is studied…
  1. Course Business in South America
  2. Masters: International Business (MIB), America, and BRICS Countries
  3. Doctorate DIB Business in America

Languages of study: En or Es Brasil Pt Brasil Fr Bresil

  1. Credits of the sub-subject “Brazilian Economy”: 1 ECTS/0.5 AC Credits
  2. Duration: one week

Sample of the Sub-subject: Brazilian Economy
Brazil Economy

Sub-Subject Description: Brazilian Economy. The industrial and services sector in Brazil.

The Federative Republic of Brazil.

  1. Brazilian population: 200 millions of people, 50% of the American population.
  2. The annual population growth: 2.5 million.
  3. 70% of the Brazilian population lives in a strip of up to 100 kilometres from the coast
  4. Area: 8.5 million square kilometres (47% of the area of Latin America), the largest country in Latin America and is the fifth largest country in the World
  5. Brazil shares borders with Argentina, Bolivia, Colombia, French Guyana, Guyana, Paraguay, Peru, Suriname, Uruguay, and Venezuela.
  6. Capital: Brasilia. São Paulo is the city of business in Brazil
  7. The official language: Portuguese
  8. Currency: Brazilian Real
  9. Independence from Portugal in 1822
  10. Abolition of slavery in Brazil: 1850
  11. African Diaspora in Brazil: 15.5 millions of people (28% of the Brazilian population)

The Brazilian Economy.

Brazil is the biggest market in Latin America (accounts for 50% of the economy in South America).

  1. Recession of the Brazilian Economy in 2014-15
  2. Brazil is one of the largest and significant emerging markets (BRICS countries).
  3. Brazil stands in fifth place on the ranking of the biggest economies in the World (since 2009, the World Bank).
  4. Brazil represents 50% of the South American Economy.
  5. São Paulo accounts for 33% of the gross domestic product of Brazil.
  6. Brazil has the most diversified industrial sector in Latin America
  7. Brazil is the world's eighth major consumer market
  8. Brazil is the gateway to the MERCOSUR.
  9. Brazil was the 20th largest importer (25th in 2009) representing 1.3% of world total imports; and the 25th largest exporter.
  10. 74% of exported products are manufactured or semi-manufactures.
  11. Brazil is the second-largest exporter of iron and concentrates, one of the leading producers of aluminium.
  12. Brazil has advanced industries of cars, aircraft, steel, textile and clothing, pharmaceutical and chemical products.
  13. The largest world producer of orange coffee, and sugar cane.
  14. It is the third country of global production of soft drinks.
  15. Textile industry is responsible for 4.9% of the total GDP of the Brazilian industry
  16. The third largest producer of shoes.
  17. Brazil ranks 17th in the World Ranking of petroleum reserve and occupies the eleventh position among the largest producers in the World.

Brazilian rankings. Brazil is…

  1. World's fifth major market for mobile phones and PC.
  2. One of the largest food producers in the World
  3. The largest exporter of beef and chicken, and the fourth-largest exporter of pork in the World.
  4. World's second-largest exporter of soy products (beans, meal, and petrol).
  5. World's largest exporter of sugar and orange juice.
  6. World's biggest manufacturer of coffee and oranges.
  7. A major manufacturer of sugar-cane.
  8. Has the world's biggest commercial cattle herd
  9. World's second biggest manufacturer of organic foods.
  10. World's third biggest manufacturer of carbonated beverages.
  11. World's third major manufacturer of fruit.
  12. The third biggest manufacturer of genetically modified foods
  13. Has huge areas available for agricultural growth
  14. Has the biggest forestry products industry in Latin America.
  15. World leader in the production of eucalyptus pulp.
  16. World's fifth-biggest market, and the sixth biggest manufacturer of motor vehicles.
  17. Leading manufacturer of regional jets in the World and the fourth biggest manufacturer of commercial airliners.
  18. Has the fourth biggest portfolio of chartered oil tankers in the World.
  19. One of the World's major producers of biofuels. Stands seventeenth in the World ranking of petroleum reserve, and the eleventh on the ranking of the largest petrol producers
  20. World's third biggest consumer market for cosmetics.
  21. One of the World's biggest producers and exporters of raw and processed minerals.
  22. An increasingly important manufacturer of consumer durables.
  23. Has a modern and competitive textile industry.
  24. Receives 5 millions of foreign tourists each year.
  25. World's third biggest manufacturer of footwear, and has a greatly competitive leather industry.
  26. Has the world's fifth-biggest rubber industry, and is the second biggest market for retreaded tires.
  27. Seventh biggest chemical industry in the World.
  28. Eighth biggest manufacturer of steel.
  29. Global largest exporter and second biggest manufacturer of ethanol.
  30. Global second biggest manufacturer of iron and third biggest of bauxite.
  31. Has huge deposits of manganese, tin, and gold.
  32. Has the world's tenth biggest pulp and paper industry.
  33. Has an extensive coastline with many ports.
  34. Has one most modern telecommunications systems in the World.

Brazilian Regions.

Brazil has twenty-six States and one Federal District, placed in five regions.

  1. Central West Region: Goiás, Mato Grosso and Mato Grosso do Sul, and the Federal district.
  2. Northeast Region: Maranhão, Piauí, Ceará, Rio Grande do Norte, Paraíba, Pernambuco, Alagoas, Sergipe, and Bahía.
  3. North Region: Acre, Amazonas, Roraima, Rondônia, Pará, Amapá, and Tocantins.
  4. South-east region: Minas Gerais, Espírito Santo, Rio de Janeiros and São Paulo.
  5. South Region: Parana, Santa Catarina, and Rio Grande do Sul.

Brazilian Economy

Brazilian States by gross domestic product in R $ Thousands
São Paulo: 1.084.353.000
Rio de Janeiro: 353.878.000
Minas Gerais: 287.055.000
Rio Grande do Sul: 215.864.000
Paraná: 189.992.000
Bahia: 137.075.000
Federal district: 131.487.000
Santa Catarina: 129.806.000
Goiás: 85.615.000
Pernambuco: 78.428.000
Espírito Santo: 66.763.000
Ceará: 65.704.000
Pará: 58.402.000
Mato Grosso: 57.294.000
Amazonas: 49.614.000
Maranhão: 39.855.000
Mato Grosso do Sul: 36.368.000
Paraíba: 28.719.000
Rio Grande do Norte: 27.905.000
Alagoas: 21.235.000
Rondônia: 20.236.000
Sergipe: 19.767.000
Piauí: 19.033.000
Tocantins: 14.571.000
Amapá: 7.404.000
Acre: 7.386.000
Roraima: 5.593.000
Source: IBGE.

Distribution and sales representation are, in most cases, cost saving when compared to the incorporation of a local branch or affiliated company. However, these alternatives may bring a lack of control to the foreign investors over the way the third parties distribute or sell their products in Brazil and deal with their Trademarks.

International Paper Co.

International Paper was formed in 1898 and, with Union Camp (1999) and Champion International (2000); it is the biggest company of paper and forest products in the World. The administration world is placed in the United States, in Stamford, CT. The company has operations in fifty countries in the American continents, Europe, and Asia, and exports to 130 countries.


Gerdau Group occupies the position of the biggest manufacturer of long steel in the Americas, with steel plants distributed in Brazil, Argentina, Canada, Chile, the United States, and Uruguay. Today, reaches a total installed capacity of 14.4 million tonnes of steel a year. Gerdau Group keeps a presence in the international market exporting high products and special common to all continents. For Gerdau Group, is an international, world-class, not just be present in a wide geography.


Natura Company was born in Brazil and bears the mark as proud and legitimate expression of their origin, but their engagement is greater with the human being, with the welfare and the individual and society, anywhere. So, go in search of new crops, bringing his vision of the World, exchange experiences, learn, create new roots and relations is part of its history.

Sources: Brazilian Government. Brazilian Institute of Geography and Statistics.

EENI Business School