EENI Global Business School & University
Business in Germany, Berlin

Syllabus of the Subject - Doing Business in Germany (Course, Master).

  1. Introduction to the Federal Republic of Germany (European Union)
  2. Federated States of Germany
  3. Economic Profile of the main cities of Germany
  4. Economy of Germany
  5. Germany as the European Economic Engine
  6. Germany: the most important political actor of the European Union
  7. German Industry
  8. German services sector
  9. German Foreign Trade
  10. Foreign Direct Investment (FDI) in Germany. German's investments abroad
  11. Case Studies:
    1. Allianz Group
    2. VOLKSWAGEN Group
    3. Bayer
    4. Henkel
  12. Access to the German Market
  13. Business Plan for Germany

The objectives of the Subject “Doing Business in the Federal Republic of Germany” are the following:

  1. To analyse the strengths of the German Economy and Foreign Trade
  2. To know the business opportunities in the German Market
  3. To analyse the trade relations of Germany with the country of the student
  4. To know the German Free trade agreements as a member of the European Union
  5. To understand the importance of Germany as the first European economy and the political leader of the EU
  6. To develop a business plan for the German Market

EENI Global Business School & University, Masters

The Subject “Foreign Trade and Business in Germany” is studied...
  1. Doctorates: European Business, Global Trade
  2. Masters: Business in Europe, International Business, Foreign Trade

European Union, Master Doctorate Business Masters and Doctorates in International Business adapted to the German Students

Online Students, Master in International Business

Learning materials in Master in International Business in English + Study Master Doctorate Business in Spanish Alemania Study, Master in International Business in French Allemagne Masters Foreign Trade in Portuguese Alemanha

  1. Credits of the Subject “Doing Business in Germany”: 3 ECTS
  2. Duration: three weeks

EENI Global Business School in German: Master in international business

Generalised System of Preferences (GSP, Course)

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Paterson Ngatchou: EENI Academic Coordinator for Anglophone Countries
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Description of the Subject: Doing Business in Germany:

Germany: The leading European economy and the political leader of the European Union.

The Federal Republic of Germany (Europe)

  1. Borders of Germany: France, Belgium, Luxembourg, the Netherlands, Denmark, Poland, the Czech Republic, Austria, and Switzerland
  2. Capital of Germany: Berlin
  3. Language of Germany: German
  4. Area of Germany: 357,022 square kilometres
  5. German Population: 82 million people

Religion in Germany: Christianity.

  1. Catholicism (50%)
  2. Protestants

Germany belongs to the Western Civilisation (European Economic Area)

  1. The Nobel Peace Prize Albert Schweitzer was born in Germany

German Economy

  1. With a gross domestic product of 2,423 trillion euros, the Federal Republic of Germany is:
    1. The Largest European economy
    2. The Third largest economy in the world
    3. The Fifth largest economy (Purchasing Power Parity)
    4. One of the largest industrialised nations
  2. Frankfurt is the financial centre of the Federal Republic of Germany (the largest stock exchange in Europe)
  3. The industry is the largest pillar of the German economy (25% of the gross domestic product, 8 million workers)
  4. Secondary sector: 30% of the gross domestic product of Germany, 25% of the workforce of the Federal Republic of Germany (10 million people)
  5. The services sector is the largest of the German economy (70% of the gross domestic product GDP)
  6. The main German companies are Volkswagen, Daimler, Porsche, Siemens, Continental, BMW, Basf, Bayer, Beiersdorf, DHL, Bosch, Infineon, Deutsche Telekom, ThyssenKrupp, Bertelsmann, Lufthansa, SAP, Adidas, Hugo Boss
  7. The European Central Bank (ECB) is in Frankfurt
  8. Decentralised EU Agency in Germany: the European Aviation Safety Agency (EASA): Cologne

German International Trade

  1. The Federal Republic of Germany is the second largest exporting country in the world (total imports from Germany correspond to those of France and Italy together), with its annual trade surplus of 160 billion euros
  2. The main German exports: machinery, vehicles, metals, chemical products, textiles, manufactures and food products
  3. The main German imports: machinery, foods, chemical products, textiles, vehicles and metals
  4. The largest German port is the Port of Hamburg
  5. With a total of 995 Billions Euros in export products, Germany obtained a surplus in its trade balance of 176 Billions Euros
  6. As a member of the European Union, Germany is a beneficiary of the EU Free trade agreements: Canada, Mexico, South Korea, India, Central America, Chile, Egypt, Jordan, Lebanon, Ukraine, Moldova, Georgia etc
  7. Germany controls 20% of the world's container ships (international maritime trade)

International Economic Relations of Germany

Germany is a member, among others, of...

  1. International Chamber of Commerce
  2. Inter-American Development Bank
  3. Organisation for Economic Cooperation and Development (OECD)
  4. Asian Development Bank
  5. African Development Bank
  6. World Trade Organisation
  7. Islamic Development Bank
  8. International Rail Transport Committee (CIT)
  9. United Nations
  10. World Bank
  11. International Monetary Fund (IMF)
  12. European Bank for Reconstruction and Development
  13. European Investment Bank (EIB)
  14. International Bank for Reconstruction and Development
  15. Economic Commission for Latin America and the Caribbean (ECLAC)
  16. Asia-Europe Economic Meeting (ASEM)
  17. Council of the Baltic Sea States
  18. Organisation for Security and Cooperation in Europe (OSCE)
  19. Regional Cooperation Council
  20. Economic Commission for Europe (UNECE)
  21. Group of States of the European Council Convention against Corruption (GRECO)
  22. Germany belongs to the World Trade Organisation (WTO) since 1 January 1995.

At a regional level Germany is a founding member of the European Union (EU) and the European Council. As a member of the European Union, Germany is beneficiary of the EU Free trade agreements.

Germany is an observer country of the Organisation of the Black Sea Economic Cooperation and the Central American Integration System (SICA)

Examples of the Subject - Foreign Trade and Business in Germany:

European Union-Mexico Free Trade Agreement (Course)

European Union-Turkey Customs Union (e-Course)

European Union-Morocco Association Agreement

European Union-Ukraine Association Agreement

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