Business School

Specialization area International Marketing

Master International Business

Study Methodology: Specialization area International Marketing.

The specialization area "International marketing" is addressed to all people with experience and knowledge of Foreign trade. Its main objective is to provide all the knowledge and skills required to design an international marketing strategy (price, product, promotion, distribution, brand, segmentation ...)

Related courses and masters with International Marketing:

Course: Advanced global marketing

Certificate program in international marketing

Diploma in global marketing

Master in international business, global marketing and internationalization Executive

Master in Foreign Trade and Global Marketing

The main learning units in International Marketing. area are:

International marketing

Market research

International product policy

International Promotion policy

International Pricing policy

International distribution

International segmentation, brand and positioning

e-business

Search engine positioning

Languages for international business

International trade and environment

Examples of Learning Unit of International marketing in English, Spanish, French and Portuguese:

Specialization areas: Globalization - Foreign Trade - Internationalization - Business in Asia - Africa - America - Middle East. Spanish: Comercio Exterior

Course learning materials: . Also available in: Marketing Internacional Marketing International

International market research. Segmentation, brand and positioning. Intercultural management. e-Business. Google

(c) EENI- The Global Business School (1995-2011)
EENI Headquarters: Spain. Subsidiaries: France and Brazil.
EENI is full member of the International Commission on Distance Learning (ECOSOC United Nations).

Collaborator member of the Tripartite Foundation for On-the-job Training - European Social Fund (ESF).