Business in Guatemala (Course, Master)

EENI Business School & HA University



Syllabus of the Online Subject: Foreign Trade and Business in the Republic of Guatemala.

  1. Introduction to the Republic of Guatemala (Central America)
  2. Doing Business in Guatemala City
  3. Guatemalan Economy
  4. International Trade of Guatemala
  5. Foreign Direct Investment (FDI) in Guatemala
  6. Case Study: Business Opportunities in Guatemala
    1. Agribusiness
    2. Forestry
    3. Manufacture
    4. Tourism
    5. Call centres
    6. Business Process Outsourcing
    7. Energy
    8. Mining
  7. Introduction to Spanish
  8. Access to the Guatemalan Market
  9. Business Plan for Guatemala

The objectives of the Online Subject “Foreign Trade and Business in the Republic of Guatemala” are the following:

  1. To analyse the Guatemalan economy and foreign trade
  2. To know the business opportunities in the Republic of Guatemala
  3. To explore Guatemalan trade relations with the student's country
  4. To know Guatemalan Free Trade Agreements (FTAs)
  5. To develop a business plan for the Guatemalan Market

The eLearning Subject “Doing Business in Guatemala” is part of the following Online Higher Education Programs taught by EENI Business School & HA University:
  1. Masters: International Business, Foreign Trade, America
  2. Doctorates: Business in America, Global Trade
  3. Course: Business in Central America

The course materials are available in Master in International Business in English or Study Master Doctorate Business in Spanish Guatemala Study, Master in International Business in French Guatemala Masters Foreign Trade in Portuguese Guatemala

  1. Credits of the Online Subject “Foreign Trade and Business in Guatemala”: 2 ECTS Credits
  2. Duration: two weeks

Online Students, Master in International Business

Example of the Online Subject - Doing Business in Guatemala:
Business in Guatemala City (Course Master)





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Paterson Ngatchou: EENI Academic Coordinator for Anglophone Countries
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Description of the Online Subject: Foreign Trade and Business in Guatemala.

The Republic of Guatemala.

  1. Guatemalan Capital: Guatemala City
  2. Guatemala's population is 16 million people, 85% of Guatemalans are less than forty-five years
  3. Borders of Guatemala: Mexico, Belize, Honduras, and El Salvador
  4. Area of Guatemala is 108,889 square kilometres
  5. Main language of Guatemala is Spanish
  6. Guatemala gained independence from Spain in 1821
  7. Abolition of Slavery in Guatemala: 1824

Main religion in Guatemala. Christianity

  1. Catholicism (8 million)
  2. Protestants (5 million)

Guatemala belongs to Christian Civilisation - Latin American area

Guatemalan Economy.

Guatemala is the largest market in Central America.

Economy of Guatemala (Course Master)

  1. Guatemala has an excellent strategic position and has substantial preferential market access
  2. Macroeconomics stability of Guatemala enabled a 0.6% economic growth, positioning Guatemala as one of the few countries with positive economic growth in the global financial crisis
  3. With a gross domestic product of 38,139 million dollars, representing 33% of the total GDP of Central America
  4. Such economic growth continues based on a Government policy to promote development; an approach that has fostered the simultaneous endeavours of the public and private sectors, facilitating economic boom and access to key Global Markets
  5. Guatemala serves as the axis of Mesoamerica, a region with high potential due to fifty urban centres conforming the region, twenty-five of which are situated in Central America with a population of 68 million people and an economy of 154 billion dollars
  6. Guatemala is experiencing strong growth in outsourcing industry and is fully exploiting its new position as a destination for call centres and business process outsourcing (BPO)
  7. Guatemalan currency: Quetzal

Foreign Trade of Guatemala

Guatemala is becoming one of the main emerging markets within the region:

  1. Guatemala has a strategic geographical location; Guatemala is an ideal hub for largest regional and international markets
  2. Guatemala has advantaged market access to both the Atlantic and Pacific Oceans, facilitating international trade with Asia, North America, and Europe, through modern seaports
  3. Total exports (FOB) of the Republic of Guatemala: 808 million dollars
  4. Total value of the Guatemalan imports: 934 million dollars
  5. The Tax Authority is the responsible body for managing the customs system of Guatemala
  6. In the Republic of Guatemala, there are over thirteen operational zones, as well as industrial parks located in strategic areas in Guatemala
  7. Guatemala is the world's fifth largest sugar exporter (the second in Latin America)
  8. The main international partners of Guatemala are the Central American Countries, the United States, Mexico, the Caribbean, South American region, and the European Union (EU)
  9. Guatemala has several Free Trade Agreements (United States, Taiwan, Mexico, Central America) in force
  10. One of the objectives of Guatemala is to promote free establishment of companies in Guatemala
  11. Technical Barriers to Trade (TBT) have been reduced
  12. Guatemala offers an excellent option as a Foreign direct investment (FDI) destination
  13. The legal framework does not show favouritism between foreign investment and local investments with freedom to move capitals and repatriate dividends
  14. The Government is committed to instituting transparency and legal certainty, understanding that such are a preference in attracting foreign direct investment (FDI)
  15. Invest in Guatemala is the Investment Promotion Agency of Guatemala, created in 1997 with support from the Government and private sector of Guatemala

Central American Integration System (Course Master)

Guatemala Free Trade Agreements (FTA) and Market Access

  1. Central American Integration System (SICA)
  2. Central American Common Market - Integrated with the SICA -
  3. Guatemala's agreements with the European Free Trade Association, Taiwan, Mexico, Colombia, the United States-Dominican Republic (CAFTA-DR), Panama, Chile, and the European Union
  4. Association of Caribbean States (ACS)
  5. Mesoamerica Project
United States-Central America Free Trade Agreement (Course)

Samples - Business in Guatemala

EFTA-Central America Free Trade Agreement (Course)

European Union-Central America Free Trade Agreement (Course)

Central American Common Market (Course Master)

Guatemala Foreign Trade (Master, Course)

Mexico-El Salvador, Guatemala, Honduras Free Trade Agreement (Course Master)

Colombia-Northern Triangle Free Trade Agreement (Course Master)

Guatemala-Taiwan Free Trade Agreement (Course)

Mesoamerica trade

Central America-Panama Free Trade Agreement (Course)

Association of Caribbean States (ACS) Master



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