Business in Ecuador

EENI- School of International Business

Subject Subject (Course): International Trade and Doing Business in Ecuador. Quito. Syllabus:

  1. Introduction to the Republic of Ecuador (Andean Community).
  2. Doing Business in Guayaquil and Quito.
  3. Ecuadorian Economy.
  4. International Trade of Ecuador.
  5. Customs of Ecuador.
  6. Import and export formalities.
  7. Foreign Direct Investment (FDI) in Ecuador.
  8. Case Study: Business Opportunities in:
    - The industrial sector
    - Fashion and accessories
    - Services
  9. Agribusiness sector. Case Study:
    - UBESA.
    - Holding Favourite Fruit Company.
  10. Case Study: Manta - Manaus Multimodal Transport Infrastructure in Ecuador.
  11. Introduction to Spanish
  12. Access to the Ecuadorian Market
  13. Business Plan for Ecuador

Objectives of the subject “Foreign Trade and Doing Business in the Republic of Ecuador”:

  1. To analyse the Ecuadorian economy and foreign trade
  2. To evaluate business opportunities in Ecuador
  3. To explore Ecuador's trade relations with the student's country
  4. To know Ecuador's Free Trade Agreements (FTAs)
  5. To examine the profile of Ecuadorian Companies
  6. To develop a business plan for the Ecuadorian Market


Subject “Doing Business in Ecuador” is studied...
  1. Masters (e-learning): International Business, America, Pacific, and Emerging Markets
  2. Doctorate in Business in America
  3. Course: the Andean Markets

Course learning materials in English or Spanish Ecuador French Equateur

  1. Credits of the subject “Foreign Trade and Doing Business in Ecuador”: 1 ECTS Credits / 0.5 AC Credits
  2. Duration: one week

Sample of the subject - Foreign Trade and Doing Business in Ecuador:
Doing Business in Ecuador

Description Subject Description (Doing Business in Ecuador):

The Republic of Ecuador.

  1. Borders of Ecuador: the Republic of Colombia and Peru
  2. Ecuadorian Capital: Quito. Guayaquil is the second-largest city.
  3. The official language of Ecuador is Spanish
  4. Ecuador's population is 15.7 millions of people
  5. Area: 283,561 square kilometres
  6. Ecuadorian currency: Dollar USD
  7. The main religion in Ecuador: Christianity (Catholicism: 13 million).
  8. Ecuador belongs to the Latin American Economic Area of the Western Christian Civilisation
  9. Abolition of slavery in Ecuador: 1851
  10. African Diaspora in Ecuador: 1.1 millions of people (7,2% of the Ecuadorian population)
  11. Independence from Spain: 1809, recognised in 1830

Ecuadorian Economy.

Ecuadorian Economy

  1. Ecuador benefits from his strategic position that provides direct access to East Asia markets and the West coast of the United States.
  2. Its proximity to the Panama Canal permits safe access to Europe, the Eastern Coast of the United States, Africa, the Middle East, and the rest of Asia.
  3. Ecuadorian economy is the eighth biggest economy in Latin America after Brazil, Mexico, Argentina, Chile, the Republic of Colombia, Venezuela, and Peru.
  4. The Dollarisation of Ecuador creates an advantage in negotiation under strong currency (since January 2000, the United States of America Dollar is the official currency).
  5. Petrol, manufacturing, commerce, and agricultural production are the pillars of the Ecuadorian economy
  6. Petrol accounts for 40% of Ecuadorian exports, petroleum exports allow having a positive trade balance.
  7. Ecuadorian GDP growth: 3.8% (economic slowdown)
  8. The inflation: 3.7%
  9. Tax reform in Ecuador in 2014 and 2015 tax amnesty
  10. The Union of South American Nations (UNASUR) is in Quito
  11. Ecuador is a leader in production: bananas, shrimp, fresh tilapia, tuna, fine cocoa, passion fruit concentrate, palm, pond, leaf snuff, and broccoli

The main activity of the Holding Favourite Fruit Company is the production and export of first-class green bananas, Cavendish variety. Favourite Fruit Company has a 4.5% share of the worldwide market; exports have shown a continuous growth.

Foreign Trade of Ecuador.

  1. Thanks to its geographical location, Ecuador has an appropriate climate for the growth of many export agricultural products.
  2. Ecuador has an international reputation as a reliable supplier of seafood and aquaculture products, and the manufacturing industry is known for its strengths in design, quality, and reliability.
  3. Ecuador exports to 150 countries. The largest export markets of Ecuador are the United States, Peru, the Republic of Colombia, Chile, Venezuela, Italy, Panama, and Russia.
  4. Ecuador exports 14,000 million dollars, 50% belongs to the petroleum sector and the other 50% of non-traditional and traditional exports.
  5. Export growth: 6.7%
  6. Import growth: 2.2%
  7. Ecuador is the largest exporter of bananas, palm of hearts, balsa wood, passion fruit juice, and roses in the World.
  8. Ecuador is renowned for its high-quality food products, including cocoa, coffee, aromatic, and medicinal plants.
  9. Largest import partners of Ecuador: Latin America excluding the Andean Community 37%, the United States 25%, the Andean Community 22% Asia 19%, and the European Union 10%.
  10. The Port of Guayaquil handles a majority of international trade of Ecuador; it is the economic capital of Ecuador.
  11. Other important ports in Ecuador are Esmeraldas, Manta and Puerto Bolívar (banana). A larger bulk of international trade takes advantage of ocean routes. Every year, there are over 2,500 vessels that leave from Ecuadorian ports.

Ecuador is:

  1. World's leading exporter of bananas
  2. The first exporter of hearts of palm
  3. The first exporter of Roses
  4. The third largest exporter of flowers

Ecuador's Free Trade Agreements (FTA)

Ecuador is a member of the Andean Community and associated to the MERCOSUR

  1. Andean Community
  2. The Andean Community Free Trade Agreements (FTA): the MERCOSUR, Chile, Mexico, Panama, and the European Union
  3. Union of South American Nations (UNASUR)
  4. Latin American Integration Association (ALADI)
  5. Bolivarian Alternative (ALBA)
  6. Latin American and Caribbean Economic System (SELA)

Samples - Business in Ecuador

Ecuador Manaos

Ecuador Business Opportunities

Andean Community

Chile-Ecuador Economic Agreement

Hubs in Latin America

Colombia, Peru-European Union Free Trade Agreement

Andean Community-MERCOSUR Free Trade Agreement

Mexico-Andean Community Free Trade Agreement

U-EENI University