Syllabus of the Subject: Trade and Business in New York (U.S.)
- New York City's Economy;
- Central Business Districts;
- New York: The Global Fashion Capital;
- Case Study:
- Ralph Lauren;
- Liz Claiborne;
- Jones Apparel Group.
- Professional services in New York;
- Case: Omnicom Group Inc;
- Manufacturing and industrial sector in New York;
- High Tech Economy;
- Nanotechnology and Bioscience;
- Distribution Sector in New York;
- Establishing a business in New York City.


Master in International Business for the U.S. Students.
Doing Business in New York
- New York ranks as the fifteenth largest economy in the World (Gross metropolitan product of 1.2
trillion dollars);
- NY ranks second in the U.S. by the number of Fortune 500 firms;
- The New York City has one of the largest international business communities in the World;
- New York export products are 79.6 billion dollars, third place of the U.S. international trade volume (after Texas and California);
- NY is the global Fashion Capital with 75 major fashion trade shows;
- The Fashion sector generates 6% of the private employment (175,000 jobs);
- The Omnicom Group and Interpublic Group are leading Global marketing agencies and are headquartered in New York;
- NY is the reference of bioscience;
- New York is an international finance
centre;
- Home to 10,000 producers and industrial firms (500,000 people, 15% of New York workforce);
- The New York State is a world class technology centre.
Doing Business in New York (America)

(c) EENI Global Business School (1995-2023)
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