EENI-Business School

Master in Business in Africa (e-learning)

EENI- School of International Business

Professional Master's Program Doing Business in Sub-Saharan Africa (distance learning, English, 60 / 120 ECTS)

The Professional Master's Program in Business in Sub-Saharan Africa (English, e- learning) is designed to offer a global and practical vision on the African Markets (Nigeria, South Africa, Kenya, Egypt, Uganda, Ethiopia, Tanzania, Ghana, Liberia, Burundi, Djibouti, Madagascar, Namibia, Congo, Chad, or Angola): how to do business, foreign direct investment (FDI), importing, exporting, African regional integration and institutions (African Union, NEPAD, Economic Community of West African States, Southern African Development Community, Common Market for Eastern and Southern Africa, Intergovernmental Authority on Development...), African Economy, logistics in Africa...

A Professional Master in Business in Sub-Saharan Africa that fits your schedule and helps you to get a better job.

Modules of the Professional Master's Program in Business in Sub-Saharan Africa.

Master in Business in Africa

The Professional Master's Program in Business in Sub-Saharan Africa (e-learning) consists of nine modules:

  1. African institutions are leading the African Socio-economic Transformation: African Union, NEPAD, Economic Commission for Africa, African Development Bank, Agenda 2063 (5 ECTS)
  2. African Economy: Economic Outlook, African Business People, Governance in Africa, Frontier Markets in Africa (5 ECTS)
  3. Economic Areas of the African Civilisation (6 ECTS)
  4. Doing Business in Southern Africa (10 ECTS)
  5. Doing Business in East Africa (34 ECTS)
  6. Doing Business in Central Africa - Sahel (18 ECTS)
  7. Doing Business in West Africa (29 ECTS)
  8. Optional Subject: the student has to select 3 ECTS from the module Logistics in Africa
  9. Transport and Logistics in Africa (10 ECTS)
  10. Thesis of the Professional Master in Business in Sub-Saharan Africa (10 ECTS)

Distribution of the Master (semesters and subjects)

Between []: ECTS = European system of transfer and accumulation of credits

M1 (1st semester)

  1. African Institutions [5]
  2. African economy [5]
  3. Economic areas of the African civilization [6]
  4. Business in East Africa 1 [14]

M1 (2nd semester)

  1. Business in East Africa 2 [10]
  2. Business in East Africa 3 [10]
  3. Business in Southern Africa [10]

M2 (1st semester)

  1. Business in Central Africa 1 [9]
  2. Business in Central Africa 2 [9]
  3. Business in West Africa 1 [12]

M2 (2nd semester)

  1. Business in West Africa 2 [10]
  2. Business in West Africa 3 [7]
  3. Optional: transport in Africa
  4. Thesis of the Master [10]

Request Information Request for information on the Master Africa

We Trust in Africa

Professional Master intended for all those wanting to specialise in international business with the African Countries.

The language of the Professional Master in Business in Sub-Saharan Africa: English. Also, available in French Master Afrique Portuguese Mestrado África Spanish Máster África. The subjects are available in four languages and are accessible to all the students wishing to review them in whatever language and use one of the four languages as a vehicular language of the campus and to complete the exercises.

Download the Brochure of the Professional Master in Business in Sub-Saharan Africa (PDF)

Hispano-African University of International Business

Markets analysed on the Professional Master's Program in Business in Sub-Saharan Africa:

Master Doing Business in Africa

Video Master Africa Video - Master in Business in Africa - Paterson Ngatchou.

Master in International Business University Ouaga II (Burkina Faso) and EENI (School of International Business)
Master in International Business (Burkina Faso)

Modules and subjects of the Master Doing Business in Sub-Saharan Africa:

NOTE: brackets = ECTS Credits

SADC Common Market (Southern African Development Community)

Module - African institutions (5 ECTS)

African Institutions and African Transformation

  1. African Union
  2. NEPAD
  3. African Development Bank
  4. Economic Commission for Africa (ECA)
  5. Regional Economic Communities (REC)

African Economic Transformation

Download the syllabus of the module: “African Institutions” (PDF)

Module - African Business and Economy (5 ECTS)

African Business and Economy

  1. African Economy
  2. African Businesswomen and Businessman
  3. Economic governance
  4. Frontier Markets in Africa
  5. Africa: The Next Emerging Continent

African Business Economy

Download the syllabus “African Economy” (PDF)

Africa: The Next Emerging Continent

Module - Economic Areas of the African Civilisation (6 ECTS).

Economic area of the African Civilisation.

  1. West African Economic Area (PDF)
  2. Central African Economic Area (PDF)
  3. Southern African Economic Area (PDF)
  4. East African Economic Area (PDF)
  5. Interactions of the African Civilisation with the other civilisations

Module -Southern Africa (10 ECTS)

Doing Business in Southern Africa

Doing Business in Southern Africa

Doing Business in...

  1. Botswana: Diamonds (33% of GDP)
  2. Lesotho: The Switzerland of Africa
  3. Namibia: an exporter of diamonds, minerals, and meat
  4. South Africa: The second-largest African Economy
  5. Swaziland: the mining sector (Diamond, coal, gold)
  6. Zambia: The largest African exporter of copper and cobalt
  7. Zimbabwe: an exporter of copper, nickel, and gold

Economic Integration in Southern Africa:

Southern Africa Integration

  1. Southern African Development Community (SADC)
  2. Southern African Customs Union (SACU)

Largest Southern African Ports.

Download the syllabus of the module “Southern Africa” (PDF)

Module 5- East Africa (34 ECTS)

Doing Business in East Africa

Master East Africa

East African Markets:

  1. Djibouti: Strategic location in the Horn of Africa. Access to the Ethiopian market. Economic growth based on logistics and telecommunications
  2. Egypt: Strategic location (Africa - the Middle East). An Arab or an African Country?
  3. Ethiopia: an African frontier market. 90 million Ethiopians. Headquarters of the African Union (AU)
  4. Kenya: an African frontier market and one of the drivers of the growth in Africa
  5. Malawi: landlocked market - access via the Port of Maputo
  6. Mozambique: one of the most dynamic African economies
  7. Somalia
  8. Sudan: rich in natural resources. The largest African nation
  9. South Sudan - Petroleum sector: 60% of GDP. The newest country in the world (Sudanese Independence in 2011)
  10. The State of Eritrea: an Exporter of textiles and clothing. A country based on subsistence agriculture
  11. Tanzania: an exporter of gold, coffee, and cotton. One of the fastest growing African frontier markets
  12. Uganda: one of the fastest-growing frontier markets in Africa

 East African island countries:

  1. Comoros - Vanilla: 75% of exports
  2. Madagascar: 50% of the global market of vanilla
  3. Mauritius: one of the fastest growing African economies. The second African financial centre, leader in ease of doing business and governance
  4. Seychelles: one of the less African corrupt countries. The first African Country per HDI

East African Economic Integration

East African Economic Integration

  1. East African Community (EAC)
  2. Intergovernmental Authority on Development (IGAD)
  3. Common Market for Eastern and Southern Africa (COMESA)
  4. COMESA-EAC-SADC Tripartite Agreement
  5. Indian-Ocean Rim Association (IORA)
  6. Nile Basin Initiative (NBI)
  7. Indian Ocean Commission (IOC)
  8. Economic Community of the Great Lakes Region (CEPGL)
  9. ...

Members COMESA-EAC-SADC Tripartite

Largest East African Ports

Download the syllabus of the module: “East Africa” (PDF)

Module - Central Africa (18 ECTS)

Doing Business in Central Africa

Course Business in Central Africa

Doing Business in...

  1. Angola: The largest Central African Market and the second-largest African oil exporter
  2. Burundi: an exporter of copper, timber, and coffee
  3. Cameroon: 40% of the CEMAC's GDP
  4. The Central African Republic: a country in economic transition
  5. Chad: access through the port of Douala. A new exporter of African oil
  6. Republic of Congo: an emerging country in 2025 (Government vision)
  7. The Democratic Republic of the Congo: Mining and petroleum (75% of the total export). 99 million people in 2025
  8. Equatorial Guinea: One of the fastest growing economies in Africa. Petrol sector. The richest African country per inhabitant
  9. Gabon: petroleum, timber and manganese. A strategic location in Central Africa
  10. Rwanda: landlocked poor rural country. The most densely populated nation in Africa
  11. Sao Tome: an exporter of cocoa. An excellent tourist destination

Largest Ports in Central Africa

Central African Economic Integration

  1. Economic and Monetary Community of Central Africa (CEMAC)
  2. Economic Community of Central African States (ECCAS)
  3. Community of Sahel-Saharan States (CEN-SAD)
  4. ...

Central Africa Integration

Download the syllabus of the course: “Doing Business in Central Africa” (PDF)

Module 7- West Africa (33 ECTS)

Doing Business in West Africa

Master West Africa

Doing Business in...

  1. Benin: an economy based on the informal sector
  2. Burkina Faso: one of the African Markets that have implemented more reforms
  3. Cape Verde: one of the fastest growing tourism sector in the World
  4. Gambia: a country oriented to the exportation of agricultural products
  5. Ghana: The centre for the foreign direct investment in West Africa. The second gold producer in Africa. An African frontier market
  6. Guinea: huge deposits of bauxite and iron
  7. Guinea-Bissau: one of the poorest economies in the World
  8. Ivory Coast: The first world producer of cocoa. Frontier Market. The African Development Bank Headquarters
  9. Liberia: The leading maritime African country
  10. Mali: The third gold producer in Africa
  11. Niger: The fourth exporter of uranium in the World
  12. Nigeria: The largest African economy. The first World's frontier market
  13. Senegal: The gateway to the West African Markets. One of the least corrupt African Countries. Good business climate
  14. Sierra Leone: The fastest growing economy in the West African region
  15. Togo: Access to the West African landlocked countries (Port of Lomé)

West African Economic Integration

West African Economic Integration

  1. Economic Community of West African States
  2. West African Economic and Monetary Union
  3. West African Monetary Zone (WAMZ)
  4. Organisation for the Harmonisation of Business Law in Africa (OHADA)
  5. G5-Sahel

Largest West African Ports

Download the syllabus of the module “West Africa” (PDF)

Optional Subjects - Logistics in Africa (10 ECTS)

The student must choose 3 ECTS from the following list on Transport and Logistics in Africa.

  1. Trans-African Corridors
  2. African Ports

Transport and Logistics in Africa

Download the syllabus “Transport and Logistics in Africa” (PDF)

Thesis of the Master Doing Business in Sub-Saharan Africa.

For the successful completion of the Professional Master in Business in Sub-Saharan Africa, the student must submit a Thesis. The topic must be related to Sub-Saharan Africa.

For students who are working in an exporting company; we recommend writing the dissertation on the elaboration of an International Marketing Plan for one Sub-Saharan market.

Examples of the thesis may be:

  1. International Marketing Plan (of a particular company) for Central Africa, West Africa, East Africa, or Southern Africa
  2. Investment project in Nigeria and/or South Africa
  3. SWOT analysis of business in the Sub-Saharan markets
  4. Creating international distribution networks in the Central African Markets
  5. International Promotion strategies for West Africa
  6. Opening a branch in Lagos, Dakar, Nairobi, or Luanda

Paths and Tuition Fees of the Professional Master in Business in Sub-Saharan Africa

The Master in Business in Africa allows the student to select three paths of different duration, content (subjects), tuition fees, and diploma issued, in order to fit the Master's Program to the needs and schedule of the student.

Customised Master

EENI Scholarships for African and Asian Student: discount up to 40%. Consult the scholarships for other regions (Latin America, Europe, the Middle East).

Susana Fernández with African Students

EENI Ahimsa Vision “Education for All”

Education for all

This Master is the outcome of our EENI Ahimsa vision “Education for All” applied to Africa. EENI wish to contribute to sustainable and inclusive economic growth in Africa. Our experience of over ten years in Africa and the knowledge of the needs of the continent especially in relation to the Intra-African trade and business has allowed us to design this master.

This master is designed especially taking into account the needs of the African Students and the African Diaspora. Therefore, EENI offers the scholarships for the African Students. However, it is also open to any non-African Student who wishes to specialise in business in Africa.

The graduate students in this Professional Master's Program in Business in Sub-Saharan Africa of EENI can enrol directly on the Doctorate in International Business Specialisation in Africa. Moreover, they need to complete only the module of the research methodology, Thesis, and others modules not studied in this Master.

  1. Career opportunities related to the Professional Master in Business in Sub-Saharan Africa
  2. Samples of the Master Doing Business in Sub-Saharan Africa

U-EENI University
U-EENI University Project: Opening of the Hispano-African University of International Business in Africa

EENI - African Students:
EENI African Students

EENI African Professor in Africa: Dr Geneviève Barro, Dr Albert Bialufu, Dr Ousséni SO, Dr Fernandinho Domingos, Dr Aliou Niang, Thierry Somda, Adérito Fernandes, Prospero Kemayou
EENI Professors

Methodology: e-learning/Distance Learning.

Area of Knowledge: Africa

EENI (School of International Business)
EENI Master Students

The Master in Business in Africa includes the “Market Access” tool:
African Market

Abdoul Karim Ouandaogo (EENI Alumni)
Ouandaogo Abdoul Karim (Student of the Master in International Business University of Ouagadougou & EENI) winner of one WAEMU regional award.

Business without Corruption

(c) EENI- Business School