 Diploma in International Marketing (e-learning)
Professional Diploma in International Marketing and Internationalisation (Online, 30
ECTS, )
The objective of the Professional Diploma in International Marketing and Internationalisation (eLearning) taught by EENI Global Business School, is to provide all the knowledge, tools, and techniques necessary to
manage all the technical aspects related to the global marketing of an exporting company.

Some of the analysed subjects are: international pricing, product, promotion, brand, segmentation, international distribution,
export department, intercultural management, internationalisation, foreign direct investment (FDI),
Intellectual Property Rights (TRIPS), No to Corruption in International
Business...

Enrol / Request for Information
- Credits: 30 ECTS (European Credit Transfer and Accumulation System)
- Duration: 6 months. Requires an average dedication of 12 hours per week
- Total Tuition Fees :
EUR 720. Financing:
- Online payments: an initial payment of € 420 plus 3 monthly
payments of € 100
- Bank transfer payments: an initial payment of € 420 plus a
second payment after two months of 300 euros
- The Student can begin the Diploma at any time (Online
Enrolment) and study from anywhere in the world without any displacement
- Download the
Admission Form
- Download in PDF: Brochure of the
Diploma
- Syllabus of the international marketing Related Subjects
Learning materials in 
- Also, available in
Programa Superior en Marketing Internacional
Diplôme en marketing international
Curso de especialização em Marketing Internacional
- For improving the international communication skills, the student has free access to the learning materials in these languages (free multilingual training).
Subjects of the Diploma
- International Marketing (1 ECTS)
-
Global Market Research (2 ECTS)
- International Product
/ Service Policy (2 ECTS)
- International Pricing Policy (1 ECTS)
- International Promotion Policy (4 ECTS)
- International Distribution
Policy (3 ECTS)
- International Segmentation, Brand, and Positioning (3 ECTS)
- Export Department (1 ECTS)
- Intercultural Management (2 ECTS)
- Internationalisation (2 ECTS)
- Foreign direct investment (FDI) (2 ECTS)
- Conference on Trade and Development (UNCTAD) and FDI
- Investments abroad
- Intellectual Property
Rights (TRIPS) (2 ECTS)
- World Intellectual Property Organisation (WIPO)
-
No to Corruption in International Business (4 ECTS)
(PDF)
The Online Diploma in International Marketing and Internationalisation includes the Market Access Tool:

Objectives of the Diploma
The ultimate goal of the Professional Diploma in International Marketing and Internationalisation is to design an International Marketing Plan for an export company.
The Diploma is intended for all those wanting to specialise in global marketing.
The Online Diploma in International Marketing and Internationalisation is ideal for people with experience in international trade (Incoterms® 2020, logistics, customs...) because it will provide successful experts with a thorough grounding in
the international marketing key areas.
Video Diploma in International Marketing and Internationalisation
❮ Samples of the Professional Diploma in International Marketing ❯






Why study the Diploma in International Marketing and Internationalisation
at EENI? (c) EENI Global Business School (1995-2021)
Due to the COVID Pandemic, EENI has implemented teleworking. Please only contact by email, WhatsApp or through the information request form
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