Diploma in International Marketing (e-learning)

1. Credits: 30 ;
2. Duration: 6
   months It is recommended to dedicate about twelve hours of study per week following a flexible schedule. It is possible to reduce the duration dedicating more hours a week
   ;
3. Tuition Fees: EUR 720. Financing:
   1. Cash Payment (at enrolment date): 10% of discount. Amount to pay: € 648.
   2. Payment with EENI financing:
      1. 70% at enrolment date: € 504,
      2. 30% at the end of the Diploma: € 216.
4. Open Online Enrolment;
5. Download the Admission Form;
6. Download in PDF: Brochure of the Diploma
   1. Syllabus of the international marketing Related Subjects.

Learning materials in

1. Also
   available in For improving the international communication skills, the student has free access to the learning materials in these languages (free multilingual training).
   Programa Superior en Marketing Internacional Diplôme en marketing international Curso de especialização em Marketing Internacional.

Some of the analyzed subjects are: international pricing, product, promotion, brand, segmentation, international distribution, export department, intercultural management, internationalization, foreign direct investment (FDI), Intellectual Property Rights (TRIPS), No to Corruption in International Business...

1. International Marketing (1 ECTS);
2. Global Market Research (2 ECTS);
3. International Product / Service Policy (2 ECTS);
4. International Pricing Policy (1 ECTS);
5. International Promotion Policy (4 ECTS);
6. International Distribution Policy (3 ECTS);
7. International Segmentation, Brand, and Positioning (3 ECTS);
8. Export Department (1 ECTS);
9. Intercultural Management (2 ECTS);
10. Internationalization (2 ECTS);
11. Foreign direct investment (FDI) (2 ECTS)
    1. Conference on Trade and Development (UNCTAD) and FDI;
    2. Investments abroad.
12. Intellectual Property Rights (TRIPS) (2 ECTS)
    1. World Intellectual Property Organization (WIPO).
13. No to Corruption in International Business (4 ECTS).

(PDF).

The Diploma in International Marketing and Internationalization includes the Market Access Tool:

The students who complete all the exercises will obtain the “Professional Diploma in International Marketing and Internationalization” issued by EENI Global Business School.

The students who have approved this Diploma can validate them and register for a Master or Doctorate at EENI:

Masters (MIB): International Business, Foreign Trade.

Doctorate (DIB): World Trade.

Video Diploma in International Marketing and Internationalization.

Sample:

Sample:

Sample:

(c) EENI Global Business School (1995-2022)
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