Diploma in International Marketing e-learning

EENI- School of International Business

Programme structure - Postgraduate Diploma in International Marketing (distance learning)

The objective of the Postgraduate Diploma in International Marketing (24 ECTS Credits, e-learning) is to provide all the knowledge, tools, and techniques necessary to manage all technical aspects related to the global marketing of an exporting company: international pricing, product, promotion, brand, segmentation, or international distribution.

Language of the Postgraduate Diploma in International Marketing: English (or Spanish Marketing French Marketing International Portuguese Marketing). For improving international communication skills, the student has free access to the materials in these languages.

Subjects of the Postgraduate Diploma in International Marketing (e-learning):

ECTS Credits
International Marketing 24
International Marketing 1
Market Research 2
International Product Policy 2
International Pricing Policy 1
International Promotion Policy 5
International Distribution 5
International Segmentation, Brand, and Positioning 4
Not to Corruption in International Business

Not to Corruption in International Business

Business without Corruption

4

The ultimate goal of the Postgraduate Diploma in International Marketing is to design an international marketing plan for an export company.

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Download the syllabus of the Postgraduate Diploma in International Marketing (PDF)

Video Master in International Business Video Diploma in International Marketing

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  1. Credits of the Postgraduate Diploma in International Marketing: 24 ECTS Credits (European Credit Transfer and Accumulation System)
  2. Duration: 5 months
  3. Objectives of the Diploma
  4. Methodology: e-learning/Distance Learning.
  5. Case method.

Total Tuition Fees of the Postgraduate Diploma in International Marketing: 944 Euros. Partial Scholarships are available.

Intended to: Diploma intended for all those wanting to specialise in global marketing.

The Diploma in International Marketing is ideal for people with experience in international trade (Incoterms, logistics, customs...) because it will provide successful experts with a thorough grounding in the key areas of international marketing.

Diploma: Students who complete all exercises will obtain the diploma issued by EENI (School of International Business).

  1. Students with a bachelor's degree will receive a “Postgraduate Diploma in International Marketing.” In this case; it will be necessary to send us a certified copy of your academic degree (university diploma).
  2. Students without a bachelor's degree will receive an “Advanced Diploma in International Marketing”

Students who have approved this Postgraduate Diploma can validate them and register for a postgraduate Master in EENI: Master in International Trade and Global Marketing - Master Executive in International Business (MIB).

Master International Trade Video - My experience at EENI

EENI Professors:
EENI Professors

EENI (School of International Business)
EENI Students master

The Diploma in International Marketing includes the Market Access Tool:

Market Access

Samples of the Diploma in International Marketing

Direct exports

Export Prices

Global brand strategy

Mexico FEMSA

International market segmentation

Why study the Postgraduate Diploma in International Marketing with EENI?

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