Diploma in International Marketing (e-learning)
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Previous pageProfessional Diploma in International Marketing and Internationalisation (Online, 30
ECTS, 
)
The objective of the Professional Diploma in International Marketing and Internationalisation (eLearning) taught by EENI Global Business School, is to provide all the knowledge, tools, and techniques necessary to manage all the technical aspects related to the global marketing of an exporting company.
Some of the analysed subjects are: international pricing, product, promotion, brand, segmentation, international distribution, export department, intercultural management, internationalisation, foreign direct investment (FDI), Intellectual Property Rights (TRIPS), No to Corruption in International Business...
Enrol / Request for Information
- Credits: 30 ECTS (European Credit Transfer and Accumulation System)
- Duration: 6 months. Requires an average dedication of 12 hours per week
- Total Tuition Fees : EUR 720 (Financing Options)
- Students can begin the course at any time (open enrolment) and study from anywhere in the world without any displacement
- Download in PDF: Brochure of the Professional Diploma in International Marketing and Internationalisation
Learning materials in
- Also, available in
Programa Superior en Marketing Internacional
Diplôme en marketing international
Curso de especialização em Marketing Internacional - For improving the international communication skills, the student has free access to the learning materials in these languages (free multilingual training).
Subjects of the Diploma
- International Marketing (1 ECTS)
- Global Market Research (2 ECTS)
- International Product / Service Policy (2 ECTS)
- International Pricing Policy (1 ECTS)
- International Promotion Policy (4 ECTS)
- International Distribution Policy (3 ECTS)
- International Segmentation, Brand, and Positioning (3 ECTS)
- Export Department (1 ECTS)
- Intercultural Management (2 ECTS)
- Internationalisation (2 ECTS)
- Foreign direct investment (FDI) (2 ECTS)
- Intellectual Property Rights (TRIPS) (2 ECTS)
- No to Corruption in International Business (4 ECTS)
(PDF)
The Online Diploma in International Marketing and Internationalisation includes the Market Access Tool:
Objectives of the Professional Diploma in International Marketing and Internationalisation
The ultimate goal of the Professional Diploma in International Marketing and Internationalisation is to design an International Marketing Plan for an export company.
The Diploma is intended for all those wanting to specialise in global marketing.
The Online Diploma in International Marketing and Internationalisation is ideal for people with experience in international trade (Incoterms® 2020, logistics, customs...) because it will provide successful experts with a thorough grounding in the international marketing key areas.
Video Diploma in International Marketing and Internationalisation
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The students who complete all the exercises will obtain the “Professional Diploma in International Marketing and Internationalisation” issued by EENI Global Business School.
The students who have approved this Professional Diploma can validate them and register for a Master or Doctorate at EENI:
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❮ Samples of the Professional Diploma in International Marketing ❯
Why study the Diploma in International Marketing and Internationalisation at EENI?
(c) EENI Global Business School
Affordable Higher Education for All
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