China Master in International Business

Professional Master's Program Executive in International Business (e-learning) for the Chinese Students

With the 17th edition of the Professional Master's Program in International Business (Foreign Trade, International Marketing, and Internationalisation) Executive for the Chinese Students (distance e-learning), the student will obtain a global and practical vision of the international business:

1. International Trade: Incoterms, transport, customs, documents, payments, documentary credits, international finance, contracts
2. Global marketing: International Pricing, product, promotion, brand, segmentation, distribution
3. Free Trade Agreements and the international relations of China
4. Internationalisation of companies and foreign direct investment (FDI)
5. Doing Business in the United States, India, and Brazil

Enrolment Procedure (continuous):

Request for information

国际贸易、全球营销及国际化硕士

孙晓娇

国际贸易、全球营销及国际化硕士(远程教育)课程

If you wish to specialise in the international business; we recommend this Executive Master in International Business (Foreign Trade, International Marketing, and Internationalisation) for the Chinese Students. The Master is intended for people without previous knowledge or experience in the International Business.

Duration: 16 months. Methodology: e-learning/Distance Learning. Case method.

The language of the Master in International Business (Foreign Trade, International Marketing, and Internationalisation):
Master Negocios Internacionales Master en Commerce International Master Comércio Exterior
For improving the international communication skills, the student has free access to the materials in these languages.

Master in International Business (Foreign Trade, International Marketing, and Internationalisation) MIB Executive for the Chinese Students - Professors and Coach

EENI (Business School) has more than 4,000 students from over hundred countries.

1- Globalisation and organisations



Globalisation. International organisations: United Nations, World Bank, World Trade Organisation, International Monetary Fund, International Chamber of Commerce, Conference on Trade and Development, OECD, International Trade Centre...

2- Foreign Trade



Exporting, Import/Export Documents, Incoterms 2010, Customs, import and export processes, transport and international logistics, Methods of payment and documentary credits, Finance of International Trade, Foreign Exchange Markets (FOREX), International Contracts and Export Department.

3- International Marketing
International Marketing, Market Research, Product Policy, Export Prices, International Promotion, International Distribution, Segmentation, Brand, and Positioning



4- Free Trade Agreements and international relations of China.
- China’s Free Trade Agreements: ASEAN, Pakistan, Chile, New Zealand, Singapore, Peru, HK, Costa Rica.
- China Taiwan Economic Cooperation Framework Agreement.
- APEC. Shanghai Cooperation Organisation. Asia-Pacific Trade Agreement (APTA).
- Boao Forum for Asia. FOCAC. Pacific Economic Cooperation Council. Asia Cooperation Dialogue. Forum for East Asia-Latin America Cooperation. Asia-Europe Economic Meeting. Asia-Middle East Dialogue.
- Asian Development Bank, Economic and Social Commission for Asia, Inter-American Development Bank.

1. Asia-Pacific Economic Cooperation (APEC)
2. Asia-Pacific Trade Agreement (APTA)
3. Shanghai Cooperation Organisation (SCO)
4. ASEAN-China Free-Trade Area
5. China-Pakistan
6. China-Chile
7. China-New Zealand
8. China-Singapore
9. China-Peru
10. China-Costa Rica
11. European Union-China
12. Andean Community-China
13. Mainland and Hong Kong Closer Economic and Partnership Arrangement
14. Mainland and Macau Closer Economic and Partnership Arrangement
15. Trade Agreement with Cameroon, Malawi
16. Central Asia Regional Economic Cooperation Programme
17. FTA with the Eurasian Economic Union (EEU) (negotiations)

Organisations of China.

1. Forum for Asia
2. Africa-China Forum
3. Pacific Economic Cooperation Council (PEEC)
4. Inter-American Development Bank
5. Africa-Asia Strategic Partnership
6. Africa-BRICS
7. ASEM: The China-Europe Economic Meeting
8. FEALAC: The Forum for China-Latin America
9. AMED: The China-Middle East Dialogue
10. ESCAP: The Economic and Social Commission for Asia and the Pacific
11. Asian Development Bank (ADB)
12. Colombo Plan
13. Greater Mekong Subregion (GMS)
14. Asia Cooperation Dialogue
15. United Nations (UN), the World Trade Organisation (WTO)

5- Internationalisation
Internationalisation of companies, e-Business, Foreign direct investment (FDI), UNCTAD, investments abroad, Intercultural Management...



6- Doing Business in the United States, India, and Brazil
Doing Business in the United States: The United States Economy. Doing Business in New York, California, Miami Florida. US International Economic Relations - FTA
Doing Business in India. Introduction to India, economy of India, States of India and Union Territories. Foreign Direct Investment (FDI) in India. Doing Business in New Delhi, Haryana, Bangalore, Maharashtra - Mumbai, Andhra Pradesh, Gujarat. International Economic Relations. India's Free Trade Agreements
Doing Business in Brazil. Brazilian Economy. Doing Business in São Paulo, Espiritu Santo, Minas Gerais, Santa Catarina, Rio Grande do Sul, Rio de Janeiro. Brazil Free Trade Agreements (FTA) and the international relations.

美国商务


印度商务

巴西商务


7- Thesis of the Master in International Business (Foreign Trade, International Marketing, and Internationalisation) MIB Executive.

EENI (Business School) and Hispano-African University Vision: higher education at affordable prices (€ 1,000 per year). Pricing Policy, Financing.

More information about the Master in International Business (Foreign Trade, International Marketing, and Internationalisation).

1. Profile of the Student - Master in International Business
2. Why study the Master in International Business with EENI?

Summary of the Adaptation (subjects) of Bachelor's Degree, Master's Programs and Doctorates in International Business (e-learning) to Chinese Students. China: Shanghai, Beijing, Wuhan, Guangzhou, Lanzhou, Harbin, Shanghai, Nanjing, Dailan, Tianjin...

国际贸易、全球营销及国际化硕士

(c) EENI- Business School & Hispano-African University of International Business