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Professional Master in International Business (eLearning) for the Chinese Students

With the 20th edition of the Professional Master in International Business (Foreign Trade, International Marketing, and Internationalisation) Executive for the Chinese Students (distance e-learning), the student will obtain a global and practical vision of the international business:

1. International Trade: Incoterms® 2020, transportation, customs, documents, payments, documentary credits, international finance, contracts
2. Global marketing: International Pricing, product, promotion, brand, segmentation, distribution
3. Free Trade Agreements and the international relations of China
4. Internationalisation of companies and foreign direct investment (FDI)
5. Doing Business in the United States, India, and Brazil

Online Enrolment Procedure (continuous):

Enrol / Request for Information

国际贸易、全球营销及国际化硕士

孙晓娇

国际贸易、全球营销及国际化硕士(远程教育)课程

If you wish to specialise in the international business; we recommend this Executive Master of Science in International Business (Foreign Trade, International Marketing, and Internationalisation) for the Chinese Students. The Master is intended for people without previous knowledge or experience in International Business.

Methodology: e-learning (Online) / Distance Learning. Case method.

The language of the Master:
Master Negocios Internacionales Master en Commerce International Master Comércio Exterior
For improving the international communication skills, the student has free access to the course materials in these languages.

Master of Science in International Business (Foreign Trade, International Marketing, and Internationalisation) MIB Executive for Chinese Students - Professors and Coach

EENI Global Business School has more than 4,000 students from over hundred countries.

1- Globalisation and organisations



Globalisation. International organisations: United Nations, World Bank, World Trade Organisation, International Monetary Fund, International Chamber of Commerce, Conference on Trade and Development, OECD, International Trade Centre...

2- Foreign Trade



Exporting, Import/Export Documents, Incoterms® 2020, Customs, import and export processes, transport and international logistics, Methods of payment and documentary credits, International Trade Finance, Foreign Exchange Markets (FOREX), International Contracts and Export Department.

Eurasian Land Transport Initiative (Silk Road)

1. China-Mongolia-Russia Economic Corridor
2. Almaty-Bishkek Economic Corridor
3. Bangladesh-China-India-Myanmar Economic Corridor
4. China-Pakistan Economic Corridor

Trade Facilitation

1. World Trade Organisation (WTO)
   1. WTO General Agreement on Trade in Services (GATS)
   2. WTO Agreement on Sanitary and Phytosanitary Measures (SPS)
   3. WTO Agreement on Technical Barriers to Trade (TBT)
   4. WTO Agreement on Preshipment Inspection (PSI)
   5. WTO Agreement on Safeguards (SG)
   6. WTO Trade Facilitation Agreement (TFA)
2. World Customs Organisation (WCO)
   1. Revised Kyoto Convention (RKC)
3. International Bureau of Containers and Intermodal Transport (BIC)
4. International Civil Aviation Organisation (ICAO, Chicago Convention)
5. International Maritime Organisation (IMO)
   1. International Convention for Safe Containers (CSC)
   2. Convention Relating to Temporary Admission (Istanbul Convention)
6. Customs Convention on Containers (CCC, UN)
7. International Chamber of Shipping (ICS)
8. International Road Transport Union (IRU)
   1. TIR Convention
   2. Guidelines on Safe Load Securing for Road Transport

3- International Marketing
International Marketing, Market Research, Product Policy, Export Prices, International Promotion, International Distribution, Segmentation, Brand, and Positioning



4- Free Trade Agreements and international relations of China.
- Chinese Free Trade Agreements: ASEAN, Pakistan, Chile, New Zealand, Singapore, Peru, HK, Costa Rica.
- China Taiwan Economic Cooperation Framework Agreement.
- APEC. Shanghai Cooperation Organisation. Asia-Pacific Trade Agreement (APTA).
- Boao Forum for Asia. FOCAC. Pacific Economic Cooperation Council. Asia Cooperation Dialogue. Forum for East Asia-Latin America Cooperation. Asia-Europe Meeting. Asia-Middle East Dialogue.
- Asian Development Bank, Economic and Social Commission for Asia, Inter-American Development Bank.

1. Asia-Pacific Economic Cooperation (APEC)
2. Asia-Pacific Trade Agreement (APTA)
3. Comprehensive and Progressive Agreement for Trans-Pacific Partnership (CPTPP) - Candidate Country
4. Shanghai Cooperation Organisation (SCO)
5. ASEAN-China Free-Trade Area
6. China-Pakistan
7. China-Chile Free Trade Agreement (FTA)
8. China-New Zealand Free Trade Agreement (FTA)
9. China-Singapore Free Trade Agreement (FTA)
10. China-Peru Free Trade Agreement (FTA)
11. China-Costa Rica Free Trade Agreement (FTA)
12. European Union-China Free Trade Agreement (FTA)
13. Andean Community-China Free Trade Agreement (FTA)
14. Mainland and Hong Kong Closer Economic and Partnership Arrangement
15. The mainland and Macau Closer Economic and Partnership Arrangement
16. Trade Agreement with Cameroon, Malawi
17. Central Asia Regional Economic Cooperation Programme
18. FTA with the Eurasian Economic Union (EAEU) (negotiations)
19. Regional Comprehensive Economic Association (RCEP)

Organisations of China.

1. Forum for Asia
2. Forum on China-Africa Cooperation
3. Pacific Economic Cooperation Council (PEEC)
4. Inter-American Development Bank
5. Africa-Asia Strategic Partnership
6. Africa-BRICS (Brazil, Russia, India, China, South Africa)
7. ASEM: The China-Europe Economic Meeting
8. FEALAC: The Forum for China-Latin America
9. AMED: The China-Middle East Dialogue
10. ESCAP: The Economic and Social Commission for Asia and the Pacific
11. Asian Development Bank (ADB)
12. Colombo Plan
13. Greater Mekong Subregion (GMS)
14. Asia Cooperation Dialogue (ACD)
15. United Nations (UN), the World Trade Organisation (WTO)

5- Internationalisation
Internationalisation of companies, e-Business, Foreign direct investment (FDI), UNCTAD, investments abroad, Intercultural Management...



6- Doing Business in the United States, India, and Brazil
Doing Business in the United States: The United States Economy. Doing Business in New York, California, Miami Florida. U.S. International Economic Relations - FTA
Doing Business in India. Introduction to India, economy of India, States of India and Union Territories. Foreign Direct Investment (FDI) in India. Doing Business in New Delhi, Haryana, Bangalore, Maharashtra - Mumbai, Andhra Pradesh, Gujarat. International Economic Relations. Indian Free Trade Agreements
Doing Business in Brazil. Brazilian Economy. Doing Business in São Paulo, Espiritu Santo, Minas Gerais, Santa Catarina, Rio Grande do Sul, Rio de Janeiro. Brazilian Free Trade Agreements (FTA) and the international relations.

美国商务


印度商务

巴西商务


7- Thesis of the Master of Science in International Business (Foreign Trade, International Marketing, and Internationalisation) MIB Executive.

More information about the Master of Science in International Business (Foreign Trade, International Marketing, and Internationalisation).

1. Student Profile - Master of Science in International Business
2. Why study the Master of Science in International Business at EENI?

Summary of the Adaptation (subjects) of the Master's Programs and Doctorates in International Business (eLearning) to the Chinese Students. China: Shanghai, Beijing, Wuhan, Guangzhou, Lanzhou, Harbin, Shanghai, Nanjing, Dailan, Tianjin...

国际贸易、全球营销及国际化硕士

(c) EENI Global Business School (1995-2021)
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